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Why I pay my mindset coach 16k a year

Why I pay my mindset coach 16k ayear

Written By Dino Gomez

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Transcription

Hey, you guys, Dino Gomez here and you are listening to the Secrets of Coaching podcast, where we break down the nuances of growing a seven-figure online coaching business. And we are about to get started in 3 2 1.

 

In today’s episode, we are going to talk about something crazy. We’re going to talk about why I pay my mindset coach $16,000 per year. Let’s get into it right now. What’s going on? Dino Gomez, here it is, a gorgeous Tuesday afternoon here as I record this in beautiful San Diego, California, from the beach. And again, it’s just absolutely remarkable out. I have coffee by my side. I’m about to get in a workout. We just enrolled a new client into our mastermind. Things are good. Things are rolling. But you know what? It’s not always like that. It’s not always like that every single day. And this is precisely why I’m about to share with you guys why I pay my mindset Coach, $16,000 a year. I mean, the thought of that, if I go back in time ten years ago and that was like half my salary per se or half of what I was earning at that time, that seems ridiculous. What in the world can this person do? Are they a brain surgeon? Like, how in the world and why in the world does that compute? Does that make sense? Well, here’s why. Life, especially business, is full of ups and downs, right?

 

It doesn’t matter who you are and where you’re at in your journey. You’re going to have good days, bad days, good weeks, bad months, up and down, up and down, up and down. That’s the only constant is change and fluctuation. And thank goodness for the ups and for the downs, because there would be no perspective. Right. I like asking this question rhetorically. Right. But I ask this sometimes to clients and sometimes I ask this to others who reach out to me, friends or family, and they want to chat for a moment. Something’s going on. They’re a little bit of a rough patch, which is super normal. And the rhetorical question I always ask. Right. And this might help you depending on where you’re at in this journey, if you’re up right now, if things are going super well, that’s amazing. Keep that flow going. Keep that momentum going. But naturally, something will come along even outside of your control, that could potentially throw you off tilt for a second. Right. And here’s why this concept is so important. But the rhetorical question I always ask is, would you read a book or watch a movie where the person’s or the main character’s life was just perfect, right?

 

Think about it. Is there any movie that’s like, think about your favorite top five movies in that movie? Did the movie start with the person waking up and everything’s perfect and glamorous and it’s just perfect? They hop into their maserati and they leave their mansion and then they have a perfect day and then they come home and they do it all again and everything’s just perfect. You wouldn’t right? It’s not the hero’s journey. The hero’s journey is ups and downs and ups and downs and so forth. Every movie, every book that you read, it doesn’t matter if it’s Harry Potter in that movie, right? There’s different moments where Harry and the main characters, they face struggles and obstacles. And that literally is the entertainment value that is life, so to speak, are the ups and downs. So you might be up right now and everything can be up and we’ll talk about controlling what you can actually control and so forth. But something is going to come along because that is life and there’s an opportunity there, so to speak, for it to affect how you feel and the momentum that you feel. And so I asked that question rhetorically to individuals who are in a season of their life or in a moment of their life or in an experience of their life where they are temporarily down.

 

Because when things aren’t going your way per se, you’re essentially writing your story in that moment because nobody wants to hear that you were just handed everything to you, that everything’s been super easy, that you’ve never made mistakes, that you’ve never had struggles, that you’re just this extraordinarily lucky alien who has everything that is just perfect, right? That is not relatable, because that is not the human experience. And so I pay my mindset coach $16,000 a year because there are days when I’m not motivated and there are days when I have self doubts and there are days when or weeks when business doesn’t flow super well. And on the contrary, there’s the opposite where I wake up with way too much motivation and drink way too much coffee and everything’s going way too well and things are way too easy and so forth. But again, there’s always the different swings and so forth. And so I pay my mindset coach $16,000 per year because of a couple of things like there’s nothing greater than peace of mind and happiness. If we break down why humans do absolutely anything in their life, it almost always comes back down to we take action and we do things that we think ultimately are going to be in our best interest or our family’s best interest and are going to make ourselves or those we care about happier.

 

If you ask somebody why they want to lose weight initially on the front end, it’s like I want to lose weight because I’ll feel more confident about how I look or summer is coming up or whatever it might be. If you ask them again, why does that matter how you look on the beach? Ultimately, it’s like, I want to be more confident. Why do you want to be more confident? Well, then I’ll be happier why do you want to be happier? Because it always comes back down to happiness. You don’t want to just grow your business to grow your business. You want to grow your business because ultimately the impact you will have on your clients gives you purpose in life and makes you feel happier and more at peace. And the profits you make allow open up other opportunities for you to take care of your family and to travel and to do amazing things that makes you happier. So it’s not that you just want to earn a certain amount of money. It’s that ultimately you think that will drive your happiness. And so I pay my mindset coach, $16,000 a year because the ROI is all over the place.

 

All right. I’ve only been working with this individual about four months now, but the direct business ROI already is over $100,000. It’s insane. I’ll give you guys a perfect example, right? Business is going super well again. We’ve had ups and downs in these past months. I’m always going to be super transparent. Every business has ups and downs. But we had some weeks where we were down and we had some really exceptional weeks and we had some great months. And we had months that were average. A month that was low average. And then another amazing month after that, and it’s going up and down and our business and things were super busy in a good way. Right? But nonetheless, I had an opportunity. I was invited to an exclusive mastermind event in New Orleans. I’ve always wanted to go to New Orleans. Has anybody here been to New Orleans? All right, let me know what to eat, what not to eat. That’s the thing I’m most concerned about is the wild food out there. I hear they eat crocodile. All right. But I’ve always wanted to go to New Orleans, all right? And boom, it’s presented.

 

This opportunity is presented to me on a silver platter to go to New Orleans where I want to go. I’m invited to an exclusive mastermind event. It’s not open to the public. It’s an inner circle. There’s no expenses involved beyond just paying for your food and board. In this mansion, we’re all going to be splitting the cost of the mansion and the food. And then we’re going to spend three days and we’re all going to share everything that we all know about anything and everything to help one another. What a dream scenario. An opportunity in a city I’ve always wanted to go to like that’s on my bucket list. And when the opportunity was initially presented to me, my first initial reaction was, things are too busy right now in business and in my personal life. And this is probably not the right time for it. Those were my initial thoughts. That is a limiting belief, all right? A limiting belief because I was thinking, I’m going to lose business opportunities, I’m going to lose other opportunities. If I carve out time to go to this Mastermind event. So sat down with my Mindset Coach, and I was like, what are your thoughts on this scenario?

 

Being invited to an exclusive Mastermind event with other amazing, positive, incredible impact, changing entrepreneurs in, like a bucket list city of New Orleans. What do you think about this? I’m really busy right now, as you know. What are your thoughts? And the response was, oh, my gosh, that’s incredible. Absolutely. And why wouldn’t you do that, Dino? And why are you telling yourself there’s not enough time for that? Do you know how many breakthroughs could happen from this going to this Mastermind event? You could come home with several new clients. You could come home with partnerships that are going to make you hundreds of thousands of dollars. You could come home with opportunities that produce millions of dollars. Right? You’re going to be in this room of influencers and other incredible individuals. Why wouldn’t you do this? None of those thoughts somehow crossed my mind. I was just sitting here looking at my to do list and things, and I was like, no, I don’t have the time to do it. Right? It’s little things like that, right? That is why I pay my Mindset Coach $16,000 a year is because life can be tricky, it can be complicated, and we’re just one perspective.

 

But as soon as that different frame was presented to me, I was like, this is the easiest decision in the world. Of course I’m going it’s a business expense. I get to write off the entire trip. I get to meet a ton of incredible people and make incredible partnerships. There could be client opportunities. I might become a client of theirs. I might be able to refer them business. We’re just going to have a ton of fun. And we’re going to explore the city and go out and enjoy food and drinks and different things. I was like, why wouldn’t I do that? When it was presented to me in that lens, I was like, this is the easiest decision ever. But I did not see that opportunity. Because sometimes the opportunity, you’re so close to it, you can’t see it. Who here has lost their iPhone and it’s in their hand, right? This happens all the time. So this is precisely why I pay my Mindset Coach $16,000 a year, even if it was just that one piece of advice and I never spoke to them again. That already is an ROI. Because just from agreeing to go to this exclusive, invite only Mastermind event, one of the individuals that’s hosting the event reached out to me and I was like, oh, my gosh, we are so excited that you are coming to this event.

 

And we started chatting. We made small chat. We got to know each other better. A friendship kind of broke out online. And then real quickly, they’re like, oh, my gosh, I love what you’re doing. I didn’t realize you were doing that. That sounds amazing. Can I spotlight you to my audience of 50,000 people before the Mastermind event? Can I put you in front of my audience of 50,000 people? That relationship, that opportunity. Those things wouldn’t have happened if I did not say yes to this Mastermind event because I thought I was too busy to take just three days off. And I have been working real hard. I absolutely deserve three days off. And it’s for the purpose of gaining knowledge, connections and experiences that will better serve clients and will also help grow our business. Why wouldn’t I do that? I did not see that opportunity. Right. So that is one example precisely why I pay my Mindset Coach $16,000 a year. But beyond that, my health is tremendous. Now, from where it was just even six months ago, I’m in the best shape of my life. I’m in the best shape. I’m about to turn 35.

 

I haven’t been in this good of shape since I was like 22 years old. All of these little things compound, right? And one of the major things I’ve learned is that your business is not separate from your personal life. I’ll say that again, your business is not separate from your personal life. Sometimes the best business advice someone can give you is to clean up your personal life, get your health in order, get your mindset in order, get your relationships in order, clean up your work environment, clean up your house. Don’t have it, be a mess. All these things are energetically going to change your performance, how you think, how you feel, how you act like all of these things. So sometimes the best business advice you can get is not based on strategy whatsoever. Most of your success comes down to your mindset and just how you view different opportunities and how you position yourself to get the support that you need to make the right decision. So when I first hired this Mindset Coach for a lot of people, they would be like, that doesn’t seem like a very great financial investment. I think it’s absolutely the best investment ever.

 

Because I’m always inside of my mind because I’m me. Right. So literally, this is an investment that is changing how I feel every second of the day. What amount of money is it worth? There’s nothing else that I could have invested in that’s going to change how I feel every second of the day. Because as long as I have control of my mindset and my perception of life and different things, then it’s always affecting every second of every single day. As long as I understand that opportunity exists now, you have that opportunity as well. Right again, mindset is hugely important. This is why I invest in it. This is why I also invest in having a world-class Mindset coach for our clients in seven-figure visionary is because oftentimes the best piece of advice you can get has nothing to do with the strategy. It has to do with your perception of your limitations. And in this example of the mastermind event in New Orleans, I had limiting beliefs around my availability and I almost passed up a massive opportunity. And so the lesson here, right, don’t undervalue your mindset, your energetics, how you feel, how you think, who you surround yourself with, your environment, the little things you do every single day.

 

All of this creates momentum, forward, or backwards. Life will hit you over the head. You will have difficult weeks, months or years. Right? But all of that is necessary to give you the perspective for those slow months where everything is going really, really well. And that’s something I can rant and rave about forever because I think the industry is just full of it with all this being flow, being flow, being flow. Because I see that and hear that constantly at this point in time, I’m like everybody’s talking about how easy it is. And it’s really a sad thing to be honest because it literally cannot always be easy. Billionaires Lose Sleep over what? Billionaires lose more sleep over money than you do about your financial situation. Why? Because when you have billions of dollars, everybody is looking to take money from you and taxes are extremely high. And if you let money sit in the bank, you basically lose a chunk of that value to inflation. All these different things. This is why billionaires are always having to invest. You have to be even more strategic and even more strategic with your money when you have that volume of money.

 

So again, it doesn’t matter where you are at in your life or your circumstances or your financial situation or anything else, right? There are always going to be fights that need to be fought. And it normally starts in your mind. So yes, it can be easy. And it will be easy when you embrace the times when it is not easy and you need that perspective and you oftentimes need somebody else that can help you through those particular moments. And so I highly recommend a mindset coach, particularly for that reason, because yes, flow is great. Flow is amazing and it can be easy. But guess what? There is a fight to create the flow. So again, I run my business. I run my business based on seasons. Because of this concept, I have two seasons per year. We’re in a growth season where we particularly sign a bunch of clients, grow the business, two seasons where we scale the business, put systems in place. Otherwise, I rest a little bit more and take care of my mindset and my well being and travel and do those types of things. But the reason I’ve designed my business based around seasons is because, yes, there are flow seasons, but there are also seasons for recovery.

 

And sometimes recovery seasons are when more challenging things might be happening in your life that are outside of business that you cannot control per se. And so that is what I have for you guys today. That is why you need to protect your mind. Be very careful who you surround yourself with and recognize that there are seasons to life and so whether you’re up or you’re down, so to speak, be grateful for it. That’s the main thing. Be grateful for it because it’s going to give you the perspective, it’s going to give you the story and so as long as you view it as okay, I’m creating the story right now, then you can relate to others. You can actually use that from a marketing standpoint and you could better serve your clients because they are also human and they will experience the down seasons. All right, so that’s it for this episode, guys. We will see you in the next one.

 

Hey Dino Gomez here and if you enjoyed this, so be sure to head on over to the secretsofcoaching.com for more resources, downloads, videos, and cheatsheets to help you grow your online coaching business. All right. And if you picked up a cool tip or strategy from this particular episode, we would love a five star review where every single month we choose one lucky winner to win access to one of our coaching programs. All right. So that is it for this episode. Guys, we will see you in the next one. Bye.

 

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Why do they have better results

Why do they have better results

Written By Dino Gomez

Want Hands On Mentorship to Grow Your Coaching Business? Book a Free Strategy Call With One of Our Scaling Experts. ​

Our scaling experts can help decide if you are a fit for one of our coaching programs. We have various programs for coaches are different experience levels in their business.

Transcription

Hey, you guys, Dino Gomez here and you are listening to the Secrets of Coaching podcast, where we break down the nuances of growing a seven figure online coaching business. And we are about to get started in 3 2 1.

 

Have you ever thought to yourself, how in the world do they have better results than me? I’m so much better at XYZ than them.

 

How are they beating me? This is not fair. I have heard this and I see this online and on social media consistently. And I’m going to break this down. Why?

 

This is actually the best opportunity in the world for you. If you ever feel like and are thinking to yourself, how do they have that result when I deserve that result more, here’s precisely what you should do. Let’s get into it. It was interesting. I was talking to a client the other day and they’re doing really well.

 

And so they were curious. They’re like, do you know, how is that other person doing better than me?

 

Using power questions to help our clients work through different things? Because ultimately, normally the answer exists within you. You just haven’t asked yourself the right questions or taken the right frame on a particular situation. So they asked me the question, do you know, how are they doing better than me? What are they doing?

 

I feel like I’m personally stronger at this particular thing than they are, but they have the results that I desire. I like my progress, but they have the results that I desire. What’s the difference now? That is a normal human thought process and or emotion initially until you understand conceptually the opportunity here. All right, so if you’re looking around and this often happens with newer entrepreneurs, maybe you’ve been in the space a year, maybe two years, and then somebody comes into the space and they’ve been online for like two months, and all of a sudden they have the results that you want in two months.

 

And you’re like, how did that happen? I’ve been grinding at this for two years. They’ve been online for two months. They have the results that I want, and I have more experience than them having been here for two years, how is this even possible? And so forth.

 

And normally when that happens, that’s like a negative state of energy. That’s a comparison which you do not ever want to do. It is normal. We all do it right. But you want to catch yourself when that happens.

 

Like you want to snap your fingers and be like, no, not comparing myself to someone else, right? Only compare yourself to yourself because everybody has different resources, different previous experiences and different life scenarios and so forth. For example, somebody could have been a sales rep for ten years and you’re wondering, how do they just start their online business? And they’ve already closed so many clients, they might have just started their online business. But for ten years, they were practicing the art of sales.

 

So it’s going to be easy for them to close clients. They’ve been doing this actually over ten years. And you’ve actually only been doing this two years. Right. But you don’t look at the backstory, you don’t look at resources that they have that you might not have.

 

There’s all these different factors. Right. So you have your advantages as well. With every perceived disadvantage. There is an advantage.

 

But that’s one reason why. All right. Now when you find yourself going, how do they have the results that I want? And I feel like I am better than them. When you say that to yourself, catch yourself, snap your fingers, and then just be like, good.

 

Now I’m ready to actually play at my full potential because when you say they have the results that I want, but I am better than them at a particular craft. What you are saying essentially is that I have the ability to outperform them and get even better results than them. I’ve just decided not to play the game yet. That is the opportunity there from a mindset perspective. Because you are literally affirming that to yourself.

 

Right. Why do they have better results than you? Probably if they’re not as good at the craft, whatever that might be, they probably have better results because they’re implementing better than you are at that craft. Right. And so you’re playing at 10%, they’re playing at 70%.

 

If you actually played at 100%, you would probably smash them. Right. This is an opportunity. Whenever you feel that way, rather than get upset or frustrated or confused or anything else, just be like, good.

 

I’m not even playing at my max. I’m not even going full speed. And I need to identify why. That’s the next question. Why am I not playing at 100%?

 

What do I need to change so that I play at 100% so that I get the results that obviously the market always tells like, this speaks the truth. So as long as you find a way to play, you’re 100% and you truly are better than them at the craft you say that you’re discussing, then you will ultimately come out on top. That’s it. So it’s an opportunity. It is an opportunity.

 

And so again, rhetorically, I was speaking to this client and they’re like, no, I know I’m better at them than this. I just don’t understand, like, why I’m not getting the results. They’re simple. If they’re not as good as you know, they’re just implementing more, they’re taking more imperfect action. That’s really essentially it you can be the best basketball player in the world.

 

Leave it to me to go to a sports example. Right. But you can be the best basketball player in the world. But if you don’t shoot the ball, you’re not going to score any points. Therefore, somebody who’s a terrible basketball player, if they come on the court and they take 100 shots.

 

One of them is probably going to go in. They’ll have two points. You’ll have zero. That’s just it, right? So next time you feel that way, right, helping you overcome a limiting belief, it’s just that you’re not accessing your full potential and you’re probably not taking the right action and it’s probably this your mindset and I know it’s your mindset because we’re discussing this again.

 

I wanted to follow this one up to the previous episode of why I pay my mindset coach $16,000 a year. It’s for this precise reason, right? Obviously, for sure there’s going to be something on the strategy and implementation side, but it’s probably that their mindset is stronger than yours around a particular topic in this moment in time, not forever, but in this moment of time. And therefore that is why you are better than them. But they are getting better results than you, right?

 

So it’s your mindset, right? And so think about that one for a moment. Sit down with that one for a moment. Ask yourself take out a pen and paper and write down and ask yourself where am I not showing up 100%? Because that’s most likely.

 

And why am I not showing up 100%? Tackle those things. You will begin to show up 100%. It’s only a matter of time before you will pass the individual who you are more talented than in this regard. All right, so short episode one to get that one out because I think that one is so fascinating by mere concept of you asking that question.

 

It is a mindset related issue. Why are they getting better results than me if I am more talented? That’s a mindset issue. And so it might not seem like it, but it’s precisely what that is. All right, so hope this was helpful, guys.

 

We will see you in the next episode.

 

Hey Dino Gomez here and if you enjoyed this, so be sure to head on over to the secretsofcoaching.com for more resources, downloads, videos and cheatsheets to help you grow your online coaching business. All right. And if you picked up a cool tip or strategy from this particular episode, we would love a five star review where every single month we choose one lucky winner to win access to one of our coaching programs. All right. So that is it for this episode. Guys, we will see you in the next one. Bye.

 

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Fired 1 Client Signed 2

Fired 1 Client Signed 2

Written By Dino Gomez

Want Hands On Mentorship to Grow Your Coaching Business? Book a Free Strategy Call With One of Our Scaling Experts. ​

Our scaling experts can help decide if you are a fit for one of our coaching programs. We have various programs for coaches are different experience levels in their business.

Transcription

Hey, you guys, Dino Gomez here and you are listening to the Secrets of Coaching podcast, where we break down the nuances of growing a seven figure online coaching business. And we are about to get started in 3 2 1.

 

In today’s episode, I’m going to be talking about why I fired one of our clients and then how we signed two more perfect fit clients and what this means for you and your business. When should you fire a client? Should you fire a client? All of these questions, a lot of cool stuff to get into today, guys. Let’s get it going. What’s up, FAM? It is a gorgeous day out. Again. I’m sure you guys are like, I get it. Do you know you live in San Diego, but you know what? It makes me happy. And today is a great day. I got Kona by my side. She’s just relaxing. She normally likes to hang out on the balcony overlooking the pool area and whatnot. But she’s indoors today because it’s so warm out and I’m actually sweating a little bit. So the AC is going on in a moment. But today I want to talk about a very interesting thing. Right. In this past five days, I fired a client. A really exceptional client, too. Amazing person. Amazing person. Amazing entrepreneur. But decided to fire this client. Why would you do that? Is there ever a scenario to do that?

 

Absolutely. There’s so many different factors to this. But if it just doesn’t feel right, that’s enough in itself. Right. It has nothing to do with the individual. The individual is an incredible person. They’re a very successful entrepreneur. They have exceptional results in the industry. But it wasn’t a mesh. There’s just different factors to that where you get that feeling this isn’t a mesh, and it was one of those things. And I think it was probably mutual on both sides where they’re just like, this isn’t a mesh. But we were both showing up to calls where I wasn’t excited for the calls. Neither was this individual. And that could very well be what this stems from, right? Again, it’s nobody’s fault. It’s nobody’s fault. Things happen in life. I do not know what’s going on in this person’s individual personal life. Right. But what happens in your personal life? You’ve heard me say this before. I will say it again if it overflows into your business. All right. Again, if this person has things going on in their personal life where they’re energetically, just not at their highest point, which again, I also have those life experiences where I don’t show up with great energy and so forth like that.

 

So maybe that’s what’s going on in their personal life. I don’t know. But for whatever reason, the mesh was not there. Right. And I wasn’t looking forward to future interactions together. And I was like, I don’t want that to be how I feel because it affects how I show up in every other area of my life. Right? I was like, no, this has to end. And so it was very simple. We had a conversation. I was like, you know what? I just don’t think this is a great fit. And they’re like, all right. And they were very respectful in that decision and still friends. Everything else is good. And we parted ways, and that’s it, right? And all of a sudden, huge weight lifted off my shoulders. All right, cool. That no longer needs to exist. And that’s the thing, guys.

 

This is your business.

 

This is not just your business, but your life. And this is your energy, and this is how you feel. And this is how you show up to not only yourself, but your family, your friends, your clients, everything. Right? And so you have to protect your energy and how you feel because it shows up everywhere. Right. This seemed like a great fit for both of us. And so I was happy to do that. Right? Okay. That client not a right fit. That’s great. You might have clients like that right now. But the thing is, when I go back in time to earlier in my career, early 20s, I’m not sure I would have made that decision. I probably would have been like, no, like, figure it out. But now I value my well being, how I feel, who I work with more so than anything. So it’s like, no, this is not a right fit. Not enjoying it. Guess what? I like to enjoy every moment of not just my work day, but my entire day when I can, right. When life doesn’t hit me upside the head or whatever happens, right? So I’m like, no, I want to enjoy every moment and every client interaction.

 

And so this isn’t a fit. So cool. Let’s part ways. So that’s how it went. That was totally cool. What happened immediately, we signed two great clients, and again, the client that was fired is again, a great individual, a very successful entrepreneur. Right. Those two factors alone aren’t enough for you or for me to justify an ongoing relationship if it doesn’t feel right. And that’s essentially just what it felt like was it just did not feel right. And so, yeah, we parted ways. And immediately two new clients came on board that I’m very excited to work with. Our teams are very excited to work with them that are right fits. And that happens almost instantaneously. It was almost like the same day. It was like Bam, Bam. It was just a complete thing. So if you are afraid and I’ll get deep here for a moment, if you are afraid to cut a client that’s not the right fit. Right? Absolutely do so, this is the 80 20 rule of everything, right? 80% of your time will probably go to a non right fit client. And whereas you can spend 20% of your time with great fit clients and they will have better results.

 

It will be a more enjoyable experience versus you can spend 80% of your time dealing with the one client who’s just energetically, not a right fit. And so it’s like, I would like that 80% of my time back to serve those clients who are the right fit. So let’s do that. And so that’s essentially what we did there. Now, like I said, we’re going to go a little bit deeper here. I’m talking about business. This is primarily a business minded podcast, but the same holds true for your personal life. All right. I am no guru on life. I am not a life coach. I’m about to turn 35 years old. But so far in my experience, with 35 years on this planet Earth and talking to my elders and so forth. Right. You have to get rid of those individuals that aren’t a right fit for you. Now, what I want to say to that is there are individuals in my personal life, friends that I’ve known since I was a very young age that are just the coolest people in the world on all levels and all fronts. But we have grown apart over time.

 

They’ve grown into doing, liking, and doing different activities. Maybe all of a sudden they like to play ice hockey, and I’m not into ice hockey. And so we start spending time in different areas. One of my good buddies got really into weight lifting in the last three years, so I don’t really see him as much because he’s literally in the gym two times per day training for actual competitions. Right. And it’s normal. It’s different interests at different stages of life and things of that nature. But even in your personal life, it’s okay to outgrow things that you were used to having as a part of your life. And when you allow that, even though initially it might not seem right or it might not be comforting, it opens up so many more opportunities for you in all areas of your life. And again, these aren’t my words. I didn’t invent this. This isn’t my theory. This is something, again, just my mentors have taught to me. And the more so that I implement this concept, the more I get to see it working in practice. And so I wanted to share that with you in case there’s an individual in your life, maybe even a group of individuals in your life, in your personal life or in your business and so forth, where it doesn’t feel right.

 

If it doesn’t feel right enough that it’s affecting you outside of the time you spend with them, probably it’s time for a little bit of a change. And that’s completely normal. From an energetic perspective, it will be best for both parties. And so that’s kind of an experience. Recently, firing one client, having two more fly back in, and that’s kind of just the way it goes so don’t be afraid to essentially take one step backwards to take two steps forwards. Again, it doesn’t mean you can’t hang out with the individual it doesn’t mean you can’t still be friends with the individual and our previous client and those types of things. It just means you don’t want to spend as much time together in each other’s personal space. I wanted to share that with you guys in case you run into that scenario, in case you are experiencing that right now and you might not be able to pinpoint in your business why have things slowed down? Why am I not as excited why am I not as motivated? It might be because of a particular relationship inside of your business or inside of your personal life that is pulling energy from you rather than giving you energy.

 

Take a look at that one before you take a look at more additional or changing your strategy. It’s probably that not that you need to change your strategy it’s probably that you need to get into more alignment with the opportunity to what is going to be healthy for you and what is healthy for you is healthy for your business. All right, so that is it for this episode. We just got woo woo and we just got deep a little bit but there’s plenty more strategy coming back for you. I like to mix and match both of them. All right, we’ll catch you guys in the next episode.

 

Hey Dino Gomez here and if you enjoyed this, so be sure to head on over to the secretsofcoaching.com for more resources, downloads, videos and cheatsheets to help you grow your online coaching business. All right. And if you picked up a cool tip or strategy from this particular episode, we would love a five star review where every single month we choose one lucky winner to win access to one of our coaching programs. All right. So that is it for this episode. Guys, we will see you in the next one. Bye.

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Turn your limiting belief into a superpower

Turn your limiting belief into a superpower

Written By Dino Gomez

Want Hands On Mentorship to Grow Your Coaching Business? Book a Free Strategy Call With One of Our Scaling Experts. ​

Our scaling experts can help decide if you are a fit for one of our coaching programs. We have various programs for coaches are different experience levels in their business.

Transcription

Hey, you guys, Dino Gomez here and you are listening to the Secrets of Coaching podcast, where we break down the nuances of growing a seven figure online coaching business. And we are about to get started in 3 2 1.

 

In today’s episode, we are going to be talking about your limiting belief because I know you have a limiting belief. I’m not good enough. I’m terrible on camera. I’m not charismatic enough. I’m too introverted, I’m too extroverted, I’m too loud, I’m too opinionated. I don’t have enough time. I have too many things going on. I have kids and they don’t. And that’s unfair. Whatever it might be, you have a limiting belief and I know you do. We all have limiting beliefs, but we’re going to be talking about how to take your limiting belief and to turn it into a super power. This is what’s up, family. Happy Monday, Tuesday, Wednesday, Thursday, Friday, or Saturday to you. What are three things you are grateful for? We are so lucky to live in this day and age, right. For so many different reasons. But as humans look at all of the problems, objections, and things that are in our way, we have it really freaking easy, guys. And I’ll be talking more about this in another episode. But we have it so easy. We sit down in front of a computer and play on this thing called Facebook.

 

And that’s a business. It is a business. We’re so lucky I’ll get into that in another episode because I know posting content on social media is scary to some. What will our family and friends think? What a luxury of a problem to have. Seriously, right. I’m scared what my friends and family will think as I post onto this computer and this little social network thing, what they will think and say, that is the easiest business I’ve ever heard of, at least in this day and age. But anyways, I know it can be challenging for some. It was challenging for me in the past. We’ll cover this one in another episode. But today I want to talk about your limiting belief. I know you have a limiting belief because we all do. And here’s what’s interesting that I used to think that might help you out a lot with whatever your limiting belief is. Right. And your limiting belief, again, might be like, hey, I’m not charismatic enough to be on video. I don’t have enough time because I have kids and I have this. It might be that I’m too introverted. It might be I’m too extroverted, I’m too loud, I’m too opinionated.

 

It might be my hair is too curly, my hair is too short. It might be that I’m too tall or I’m too short. It could be I’m too old, I’m too young. That everybody has a limiting belief. I don’t have a big social media following. I have too big of a social media following. Like, there’s always a limiting belief. Now, here’s what’s interesting is you will conquer your limiting belief currently to introduce a new limiting belief. Do you know what are you talking about? How does that work? Here’s an example. My limiting belief used to be that I could not charge $2,000 per client. All right? That’s too much. Who has that money? I’ve never heard of that before. All right? Then got into a mastermind where everybody was charging way more than that. And I was like, wow, there’s a whole market for this. Let me do the same. Started landing clients. It leveled out. I was like, okay, $2,000 clients on the regular. Let’s go to $5,000 limiting belief. I don’t think that market exists. There’s no buyers. Nobody has money for $5,000. Started charging $5,000, people started paying it. Client quality went up.

 

I was like, this is incredible. Let’s just try $10,000, right? And it just keeps going. But your limiting belief will change, will evolve. Will it grow? We’ll adapt. If I said all that correctly, it will change over time. And so interesting. Let’s talk about your limiting beliefs for a second. And you’re probably like, I’m really curious. How in the world am I going to turn the fact that I have whatever it might be speech impediment into a superpower? My limiting belief is I’m not going to be good on social media because I have trouble getting words out correctly or I sound different than other people. That can be your limiting belief. That can also become how you are unique and different. Because guess what? Nobody can copy you. As long as you are yourself and as long as you own your imperfections. Own it. Own it with a smile and with your chest puffed out. Own it. Own your limiting belief. All right? It is literally the unfair opportunity and marketing angle that you have. Let me give you an example. Did this exercise with clients inside of our program recently. I’m not going to go through all of them.

 

I’ll give you guys just a couple here. And it’s such an amazing mastermind, a group of clients because everybody is so respectful of each other. But I led by example. I always do. So before I asked my clients to share openly what their limiting belief was so that I could help them turn it into a superpower, I first shared some limiting beliefs that I have had. All right. I gave the example of when I was twelve or 13 years old, that was kind of when I first figured out that girls like, tall dudes, all right? And so I was like, oh, crap, I’m short. Probably will always be short. How am I going to figure this one out? And so I remember I had a conversation with my dad about it, and actually my older sister’s friend, who was this dude about it who seemed very confident. And I was like, oh, he’s older. He’s an older teenager. He probably knows the answer to this. But around about way. They said the exact same thing. They’re like, oh, you just own it. They’re like, embrace the fact that you’re short and be more charismatic and be more confident.

 

And when the school dance comes out, be the first dude to grab the girl’s hand and get on the dance floor. They’re like, start the dance party. You can make up for it in other areas. And so I started going, okay, how can I play to my strengths? Where do I need to develop other areas and things that would be attractive to girls, so to speak, at this young age, right? Which was like the only thing you think about at that age. I kind of embraced it, and I started to, you know how it is when you’re in middle school. Everybody stands back to back. Like, how tall are you? Who’s taller? Let’s stand back to back and do the whole measuring thing with the hands. And so the girls would always come up to me and who’s taller and this type of thing. So as soon as I figured it out, at some point when somebody would ask me, how tall are you? I would say, I’m five foot sexy or five foot six, I would just start to absolutely embrace it. And then what did that do? What happens when somebody embraces their imperfections?

 

What does that do to your comfort level, being in their presence? If somebody has an imperfection and they make fun of themselves for that imperfection, what does that do to your comfort level around them? It makes you extremely comfortable around them because they are saying they are imperfect and that they are okay with it, which means that they are also okay with your imperfections. You can now be yourself around them because they are comfortable with people having imperfections. They just stated the fact they have an imperfection and they’re completely cool with it. So you’re cool as well. Nobody has to act perfect anymore in this scenario. Interesting how that works. Let’s look at stand up comedy here because I love stand up comedy, as you guys may or may not know. Right? Let’s look at some of the most famous and popular comedians right now. There’s a gentleman named Fluffy, all right? He’s a big gentleman, and most of his jokes are about being overweight, and he just makes fun of it. He goes, hey, guys, last joke of the evening, because McDonald’s is going to close down soon. It’s almost 03:00 a.m. And the crowd goes nuts and everybody laughs and so forth.

 

And then he legitimately goes and gets McDonald’s, and he’ll post it on social media and stuff like that. He is embracing the fact that he’s a bigger gentleman and he’s putting the entire audience at comfort for them, being confident in their own skin with their own imperfections as well. People are attracted to people who own their imperfections. Nobody wants perfection. They want happiness. They want to be able to be themselves and have things go very well while being themselves, but not having to put on a facade of being perfect. And so I can also go to Kevin Hart. Right. Kevin Hart, his first stand up tour, he makes a bunch of jokes about being short and the crowd goes nuts. He’s very open about owning his imperfection. I am short. I’m going to make fun of myself, but I own it and becomes the number one comedian in the world. Right. Based on that. Right. So I can go on and on The Rock because Kevin Hart has done a lot of movies with The Rock. Dwayne Johnson. Right. The Rock is really great. And here’s somebody right from the outside, you could just say, no, he’s perfect in every way, shape or form.

 

Big guy, good looking guy, muscular. He’s funny, like a million different things. Right. So what does he do to put his audience at ease and to show that he’s down to Earth? He talks about it and he makes fun of the fact that he’s clumsy because he’s so buff. And he will make comments like, well, you guys know, I have to go right now because obviously, I have to go to the gym because I’m a buff and dorky individual. He literally makes fun of himself for a positive habit that he has so that his audience is put at ease. So all examples of individuals owning their imperfections, when you own your imperfections, you put others at ease so that they can feel okay being imperfect as well as a human. And so circling back around. Right. One of the most attractive things you can do is own your imperfections. So whatever you think your imperfection is, I’m introverted. I am not that articulate on video or camera. How am I going to use social media to grow my business? Simple. You are going to be introverted. And if you consider yourself awkward or anything else, be all of those things on camera.

 

And most importantly, you have to call out the elephant in the room. So you start your Facebook live and you just go, hey, guys, this is the introverted mindset coach coming at you with a bunch of weird wisdom. Boom. You just completely embraced it from the start. And now other people go, yes, I can be myself right around. I’m introverted as well. Oh, my gosh, I think I have quirky traits as well. I’m going to embrace that. And now I just found my coach, the introverted mindset quirky coach.

 

That’s totally me.

 

That’s what I’m going to go to all of a sudden, this individual who considers themselves introverted and quirky. Right. Just took that and turned that into a massive advantage that somebody who is confident and outgoing and well spoken cannot duplicate. Right. Who is that introverted quirky coach going to attract and more importantly, who in the marketplace, right? Who is that audience going to choose, the confident, outgoing, well spoken coach or the quirky, introverted, brilliant coach that they more align with and see similar character traits with? An introvert is going to choose it. Most of the time they’ll choose another introvert to coach. So as long as you come right out of the gates and say that it becomes an attraction method, it becomes an unfair advantage where somebody your perceived disadvantage just became your biggest advantage. We did this with our clients. Such an awesome exercise, some of the limiting beliefs we went through, every single one with every single client. And it was amazing what happened on this mastermind call, because everybody was helping everybody out with the angles that nobody could see themselves. It’s hard to see the opportunity when you’re sitting in those feelings yourself.

 

But as soon as you gain the perspective from others in the mastermind and me leading this exercise, all of a sudden everybody just got so fired up because they’re like, I see my opportunity now, and boom, they have an unfair advantage instantly. It was absolutely awesome. So much fun. And it’s so important because, again, everybody has limiting beliefs, and they change over time. They can evolve, but they can be your absolute biggest advantage if you understand how to embrace it. And so, guys, whatever your limiting belief is, right, there is an advantage. There’s an advantage and opportunity waiting for you inside of that limiting belief. You have to do the work. You have to gain the perspective. You need to have outsiders help you understand what they are seeing versus what you are experiencing, because normally it’s radically different and opposite, but you’re going to need somebody to help you through that. All right? So that is it for this episode, guys. Just know, right? There’s no unfair advantage out there, per se. All right? And the way I will wrap this up in a nice flour tortilla as a delicious burrito, is this right?

 

I think it’s 99%. Why do 99% of lottery winners lose their fortune, their millions, that they won $100 million or whatever they win in the Lotto? Why do they lose all that money within three years? Right? It’s because they never had to fight for and learn how to acquire wealth and how to manage wealth. All right. So again, the reason I bring that up is because you might say my limiting belief is based on resources. I don’t have resources or I’m having to work twice as hard or I don’t have as much time. Those are all your advantages because you’re having to fight for what you want. And once you fight for something that you want, once you get what you want, you know how to fight to keep what you want versus the lottery winner who has gifted $100 million. They never had to fight for it. They don’t know how to fight to keep it. They don’t know money management so they end up losing it within three years. All right, same happens with professional athletes. So again if you’re going through the fight and the push or the limiting beliefs, be thankful for it because it’s building your character.

 

There’s also an opportunity there for you to use that strategically to a marketing advantage and to help more people, because whatever you are experiencing, most likely there are millions of other people experiencing and feeling the exact same thing. But the question is are you ready to help them and demonstrate your leadership by demonstrating to them that you are imperfect as well and that opens up an opportunity for them to feel comfortable around you? All right, so that is it for that this episode, guys. I hope that was helpful and we’ll see you guys soon.

 

Hey Dino Gomez here and if you enjoyed this, so be sure to head on over to the secretsofcoaching.com for more resources, downloads, videos and cheatsheets to help you grow your online coaching business. All right. And if you picked up a cool tip or strategy from this particular episode, we would love a five star review where every single month we choose one lucky winner to win access to one of our coaching programs. All right. So that is it for this episode. Guys, we will see you in the next one. Bye.

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Be thankful it is hard

Be Thankful it is Hard

Written By Dino Gomez

Want Hands On Mentorship to Grow Your Coaching Business? Book a Free Strategy Call With One of Our Scaling Experts. ​

Our scaling experts can help decide if you are a fit for one of our coaching programs. We have various programs for coaches are different experience levels in their business.

Transcription

Hey, you guys, Dino Gomez here and you are listening to the Secrets of Coaching podcast, where we break down the nuances of growing a seven figure online coaching business. And we are about to get started in 3 2 1.

In today’s episode, guys, I want to just say this be thankful that it is hard. Whatever you are experiencing, whatever you are going through in life, wherever things are at inside of your business, if you’re going through a season where it is challenging, be thankful that it is challenging. Let me break this one down for you and what my thoughts are on this because I think this is a good reframe and I think it’ll serve you massively. So let’s dive into it. Be thankful that it is hard. What is going on? Visionaries. Dino Gomez here, super excited for today’s training. It’s a beautiful day out in Southern California. I hope it is beautiful wherever you are as well. And trust me, it is beautiful wherever you are as well, right? Whether it’s snowing and blizarding or whatever, there’s something cool about that as well. I lived in Colorado for a few years and I very much enjoyed these seasons. And so there’s always something cool about that. But yeah, today I want to talk about this. Guys, we’re humans. Interesting discovery. Do you know we’re humans? You are human. If you didn’t know that, you are.

And there’s the first enlightening thing I will share with you today. I’m just joking, obviously. But yeah, you’re human and so you are emotional. You’re an emotional creature. And naturally you have to have perspective. You’re going to have different emotions. You’re going to have tougher days. You’re going to have bad days, bad weeks, maybe a tough month, maybe a tough year. And this can be in your personal life. It could be in your business, it could be in the combination. It can be all of the things. But here’s a reframe that I like. When something is challenging for me in that moment or that season is, I try and remind myself to be thankful that it is hard. Why would you be thankful that it is hard? Why would you want to look at it in that manner and in that light? Because when something is challenging and difficult, it’s an opportunity. It’s an opportunity for you to differentiate yourself from everyone else. Who wants a pity party? Sometimes we’re so caught up in the moment, in the challenges, we’re just like, why me? Why now? Why does it have to be like this? But really, it’s just a massive opportunity.

And with understanding perspective, you would not be able to enjoy flow and having things be seamlessly easy and everything is clicking. And we’ve also who here has experienced that right? All of a sudden, gosh, I’m on fire right now because I have all the amazing energy. I’m sleeping well, all my relationships are awesome. And all this is awesome and business is crushing it and this is amazing. And just money’s coming out of nowhere and bank account is filling up and all of these cool things can be happening for you. You would not be able to enjoy that experience if you haven’t experienced hardships. Otherwise, there would be no perspective. That would just be your norm. That would just be your norm, and you wouldn’t be able to go really? Soak it up because when that’s day in, day out, then you actually end up losing perspective. And normally you end up losing appreciation for the flow because you’re just used to it. And so this is actually why a lot of people roller coaster and go up and down is because when something becomes too easy for you or there’s too much flow, if there’s not enough gratitude with that flow, then you end up in one way, shape or form self sabotaging, whether or not you recognize it.

What do you mean by self sabotage? Well, oftentimes you will have a record setting month followed by an average month or a less than average month the following month. Oftentimes it’s a time delay. So you might have a record setting month in business. All right? And then two months later you have a way below average month. Why did that happen? Well, you had a record setting month, then all of a sudden you said, hey, we just had a really killer month. And you know what? I deserve to take some extra time off. I don’t really think we need to send daily emails right now. I don’t really think we need to launch new ads. I don’t really think we need to do all the things that we were doing that allowed us to have a record setting month. So you start to take your foot off the gas, all right? And then the time delay kicks in. So it’s not like it happens overnight. And then all of a sudden your business crashes. No, you just stop doing the things that were working. And so things start to slow down. And then two or three months later, all of a sudden you had a bad month or an average month, and you wonder, Why did that happen?

And it’s because you stopped doing the things that allowed you to have the record setting month. It’s like going to the gym every single day. You get super fit and then you go, you know what? I deserve a burger. I deserve this new weekly routine where we order food a couple of times a week.

I did that. I’m not going to lie, I did that during the pandemic. I gained like 3 or 4lb. And I justify to myself, now there’s a global pandemic going on here. And you know what? It’s funny. I think it’s funny in retrospect. I also told myself, you’re supporting small businesses. I was like, It’s okay if we order food unhealthy food to be delivered like three times per week. And normally, normally I eat super clean and healthy for all of my meals. But I was like, you know what? Pandemic’s going on. Business is crushing it. You know what we can’t go out to eat. So might as well just order food and we’ll just make sure it’s from small family owned businesses. So that way we’re still stimulating the economy so that we can justify it there. And so I think talking to a lot of people, a lot of people seem to have gained some weight during the heart of the pandemic and so forth. And then all of a sudden I was like, okay, that was enough of that. Like, let me go get shredded again and eat healthy. And I wasn’t feeling as energetic as when I eat clean.

And so then I quickly got back into my routine and of eating healthy and started feeling much better again. But again, that’s what happens, though, is you take your foot off the gas for a little bit, you start to justify. And then I didn’t gain 3 or 4lb or whatever it was. I didn’t gain that in a week. It happened over the course of like four or five months, right? Slowly but surely, all of that Thai food I was ordering and all of those carbs start adding up. So it happens over time. So that can happen in your business. So when something is challenging, when you are in that season, in that moment of things being challenging, right? One of the best things you can do is give yourself perspective and say, this is awesome and epic because it is an opportunity for me to power through and it is going to build character.

And here’s another cool thing that you can do.Start journaling when you are in the middle of it. Journal. I’m a huge fan of consistently journaling. And I’m trying to do a better job of doing that consistently.

But one of the best things you can do when you’re in the middle of a storm is to Journal. Here’s what I’m experiencing. Here’s how I’m feeling. Here are the actions and behaviors I have. Journal all that because now you have an opportunity and you’re building a story that you can recall upon that you can tell. All right. And stories are so critical, right. And this is how you relate to people, because everybody has had difficult experiences in their life and everybody will go through difficult experiences in their life. And everybody at some point in time is going to lose a family member or a friend or something else. We’re humans, right? So we’re not going to be on Earth forever. So we’re all going to experience these hardships. So it’s consistent through life. It’s coming in the future as well. But if we can sit down and Journal in that moment, then we have the ability to use that as a story and to go back and help others with our ability to relate to them when they’re going through a hardship. And so that’s another amazing exercise for you. But be thankful if you’re in the middle of it, all right, you will break out of it.

Remind yourself of all the other difficult things that you have gone through in your life and that made it out through. And you’ll be like, hey, it’s just another one of those things. I made it out last time. I’ll make it out again. But Journal about it. Be thankful. It’s difficult. It’ll allow you to enjoy the good times ahead and things can change on a dime. And so all of a sudden you might think everything is just the ship is sinking, and then it’s fine, like two days later. And so with twelve years of online experience, I can say that that has happened to me so many times in the course of twelve years. And having run an agency, we would lose a big account. They would go, we want to bring this in house now. We’ve grown too big. And so we need to hire somebody in house. And again, they loved our marketing. They normally always offered the gig to us. They said, hey, do you guys want to work in house with us? But I’m always like, no, I like working from home, making my own schedule. We part ways with them, but then we lose a big account.

For a moment, I’m like, oh, crap, this sucks, right? We just lost this amazing client, this big retainer, and I think the world is going to end. And my mind races and I play all the what if games and all the things. And then a week later, we’ve landed an account that’s just as big, if not bigger, and everything is fine again. And so that happened over and over. So initially, if you’re new to this entrepreneurial space, when something goes wrong for the first time, you will panic and freak out. And as you build your muscle endurance in this game of entrepreneurship, then it takes a lot more to throw you off tilt. Now something can break for a second and I just go, okay, I’m used to putting out fires. All right, let me handle this. As an example it just so happened that we had two of our team members. One of them got covid. The other one had what seemingly was their house burned down in a fire. And all of this happened within a two week period. And so we were down two very critical staff members, like, at the exact same moment.

So all of a sudden it’s like, oh, my gosh, there’s so much pressure. I have to do so much extra work to make up for this. And other team members have to fill another slack and so forth because we’re short two critical members. One of them has covid, the other one’s house just burnt down. Seemingly. Thank God it didn’t end up burning down but it was a situation for a couple of weeks and it seemed like why couldn’t this have been spread out more? But it’s just so happened it happened all at once and that’s just how it goes and nonetheless I didn’t freak out. I was like, yeah this happens and all of a sudden two weeks later they’re both back, both healthy, both houses are fine, they’re good to go and everything’s fine and so that will happen in different facets in your business and in life and just know be thankful that it’s hard. You’re building your strength, you’re stretching, you’re growing. It becomes helping you to be more relatable so you can help others through challenging things and it allows you to enjoy the seasons where things are all flowing and everything is nice.

So that’s it for this episode, guys. I hope that is helpful. We will see you guys in the next one.

Hey Dino, Gomez here and if you enjoyed this, so be sure to head on over to the secretsofcoaching.com for more resources, downloads, videos and cheatsheets to help you grow your online coaching business. All right. And if you picked up a cool tip or strategy from this particular episode, we would love a five star review where every single month we choose one lucky winner to win access to one of our coaching programs. All right. So that is it for this episode. Guys, we will see you in the next one. Bye.

 

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