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chelseam2

Jan 14 2022

I looked in the mirror asked myself this

I looked in the mirror & asked myself this

Written By Dino Gomez

Want Hands On Mentorship to Grow Your Coaching Business? Book a Free Strategy Call With One of Our Scaling Experts. ​

Our scaling experts can help decide if you are a fit for one of our coaching programs. We have various programs for coaches are different experience levels in their business.

>> BOOK A FREE CALL NOW <<
Transcription

Hey guys, Dino Gomez here and you are listening to the Secrets of Coaching podcast where we break down the nuances of growing a seven figure online coaching business. And we are about to get started in three, two, one.

In today’s episode guys, we are going to, well, we’re going to do this. All right? I’m going to ask you to look in the mirror. All right? And if you look closely in the mirror, you will find the money, the money you seek. We’re going to dive into this one.

Let’s go.

Act like the person you want to become. Look in the mirror, and the money will follow. What are you talking about, Dino? So my mentor has this saying that he says, act like the client you want to attract, invest like the client you want to attract. He’s always saying that. And it makes complete sense. Guys right. The way your mannerisms, your behaviors, your thoughts, the way you invest is going to uncover all of the money making opportunities for you in your business. All right. So in other words, if you’re like, I just really don’t like sales or, oh, my gosh, I’m so afraid to charge $1,000 to a client, to charge $5,000 to a client, to charge $10,000 to a client. Why are you afraid of that? You’re afraid of that right now because you haven’t invested that way yourself yet. Okay. Because once you invest into a coaching program and you spend $1,000, you join and then you go, wow, look at all the hundreds of other people that are inside this program that have also paid $1,000, you are changing your subconscious.

You’re changing your reality to understand how many other people out there are investing that type of money, just like you. And then you’re surrounded by people that are playing at a higher level. And then you see all of their success stories of them landing $1,000, $3,000, $5,000, $1,0000 plus clients, and you go, wow, there’s so much business out there. And there’s so many people willing to spend money on self development, whether it be health, wealth or relationships or a combination of it. That all of a sudden you realize how much potential there was.

So it wasn’t until I spent over 30 grand on a coaching program that I was comfortable to put together a very high tier, one on one type of coaching service where I charged the same amount. It wasn’t until I spent that type of money. And now all of a sudden, I’m in this mastermind, and I’m surrounded by all these other people who paid anywhere from 36 grand to 100 grand to be in the same mastermind. So there’s different tiers to the mastermind, depending on how much additional one V one support you got.

But all of a sudden I’m surrounded by 55 other individuals that are playing at that level, and they’re posting hey, I just landed a $10,000 pay in full client. Hey, I just sold out my retreat and made $150,000. Hey, I just did this. And so far this year, we’re only halfway through. I’ve made $725,000. It’s going to be just about a $2 million a year. I’m surrounded by all those individuals who spent that type of money invested that type of money and are playing at that level. And I’m seeing that they’re landing all these high ticket clients.

And I’m like, gosh, I didn’t realize how many high ticket clients are out there because everybody that I’m surrounded with is landing them. And so where is the money? Where are these high ticket clients? Look in the mirror, guys. Right. If you don’t like sales, if you are afraid to raise your prices, it’s because you haven’t done the thing that you want to ask your prospects and audience to do. Right. If you haven’t invested two grand on a coach yourself, it’s very difficult for you to go and turn around and you yourself ask somebody for two grand.

It’s just difficult. It’s not that it can’t be done. It’s just difficult. You might get lucky and land a couple of clients at 2K if you haven’t invested like that yourself before. But it will not be consistent because it’s not consistent with your own behavior. And so you’re going to have limiting beliefs that show up and these doubts and these fears and these insecurities, and it’s going to show up on those sales calls. And that’s why you won’t enjoy the sales process and a sales call with your new, improved and higher price.

That is ultimately better for the client because it means you’re going to be giving them more attention. You have more resources to have to create a better transformation and experience for them when they pay you more. Right. If a client’s paying you $2, you maybe can give them a few minutes of your time. If they’re paying you two grand right now, you can sit down and have one v one calls with them and actually help them through the problem that they are hired you to help them with.

Right. So it’s as simple as looking in the mirror and going, hey, am I exemplifying? Am I acting? Am I behaving? Am I thinking like the clients I want to attract? Right? Am I being the leader by doing this first, by being uncomfortable investing at an uncomfortable level myself in order to grow so that in turn, I can speak to my audience and help them get uncomfortable. Make a scary investment themselves in hiring me as a coach. That’s how it works. Energetically. And there are so many examples of this that you will just see in the world.

But there are birds of a feather flock together, right? There’s a reason why the top athletes all train together in the off season. They want to make themselves better. They want to be around the best. It’s proven to make you grow faster when you’re surrounded, like with that environment. And so look in the mirror and ask yourself, like, Am I doing those things I want to ask my clients to do? And that’s why I continually invest more and more and more every single year and spend more on more coaching.

It does two things. When I invest a bunch of money into a coach, it does so many things. First off, it’s going to help me grow my business and my personal development skills and all the other things. So it’s going to help me directly. Then it’s going to allow me to have the skill sets to be a better coach and mentor to my clients. So my clients get the ripple down effect of learning all this cool stuff from me because I went and hired the best coaches I could find.

And now I have all that type of knowledge and experience and expertise and data and skill sets and strategies that I can pass on to them. So for you, when you invest, you’re not just investing for yourself. You’re investing for yourself. It’s going to help you grow your business. But it’s also going to help you be a better coach to your clients. Now, what happens when you’re a better coach to your clients? All the good things happen, right? They resign with you. They give you referrals.

You have all these amazing testimonials that are going to fuel your marketing, you build this incredible brand, and then everything else becomes easier for you. So it’s in your best interest in so many different ways to get uncomfortable and to continually invest at a higher level because it will help you do the same and lead by example to your prospects. And it will make all of the sales and all the things. And you raising your prices that much easier. And so look in the mirror, guys, ask yourself, and this is in all facets of life, right?

Not just in business, but look in the mirror and say, hey, am I acting like the person I’m asking others to do? Like, am I doing the thing I’m asking other people to do? And if you’re not, and guess what. There are times in my career, my eleven year career where all of a sudden our business is growing, and then it stopped growing. And we had two or three months of about the same revenue. And I’m sitting there trying to figure out why did we stop growing?

And then I recognized, okay, what we need to do to go to a new level. I’m going to have to do something I’ve never done before. It’s just the way that works, right? We talked about that in the last episode to get results you’ve never had before. You have to do something you’ve never done before. So I’m like, okay, well, time for me to grab a new coach because this is a new coach at higher tier, and that will get us out of the slump because I need to change the input to change the output.

And that’s exactly what it did. All right. So look in the mirror ask yourself are you acting as the client you want to attract? And then as a quick little daily mission exercise for you as well to get you energetically into the space. That money is everywhere again, it’s always being printed. There’s just more and more money coming into the universe. It’s everywhere. It’s exchange people, give some up, and then you earn it back. You can’t take it with you when you die. It’s absolutely everywhere. So one little thing you can do if you’re in a feeling of lack, like maybe you had a bad month in terms of business or whatever it is, but you’re just feeling unabundant, right?

That is when more so than ever. This is something you should always be doing. But that is more so than ever when you should invest or when you should part with your money. All right. And so something you can do on a daily basis. Right. What’s a cool little gift you can buy for a stranger. Can you buy a cup of coffee for the person that’s behind you and spend an extra $5 doing that will just completely change your state and your energy and your mindset that hey, there are just amazing people out there in the world and people it will be reciprocated to you so much.

And those little acts right again, you can find if you join our email mailing list and get onto our side business daily mission where we send you those inspirational emails. It’s all the little things you should be doing like that so that you just attract all of the opportunities and all of the clients and all of the situations. And you have the mindset and the energy and the inspiration and also a ton of fun. Because some of the things we have and we recommend you do are a ton of fun, and all the doors and opportunities will open for you.

So look in the mirror. That’s where the money is. And ask yourself, are you acting as the client you want to attract? And if not, change that right away. And just watch how fast things change for you, not only in business but in your life as well. All right.

So that’s all for this episode.

Guys, we’ll see you in the next one.

Hey, Dino Gomez here And if you enjoyed this episode, be sure to head on over to the secretsofcoaching.com for more resources, downloads, videos and cheat sheets to help you grow your online coaching business. Alright, and if you picked up a cool tip or strategy from this particular episode, we would love a five star review where every single month, we choose one lucky winner to win access to one of our coaching programs.

All right, so that is it for this episode. Guys, we will see you in the next one.

Bye bye.

Related post:

  • How To Hit Your 12 Month Goals [Do This Not That] 
  • How To Raise Your Prices Without Losing Clients
  • How Nicole Barker Made $22,500 in 3 Weeks As a New Online Coach

RECENT ARTICLES

How To Raise Your Prices Without Losing Clients [For Coaches & Course Creators]
Read More

How much Money Can New Coaches Make? $22,500 Case STudy.

Read More

Written by chelseam2 · Categorized: Podcast, The Secrets of Coaching Podcast · Tagged: looked in the mirror, the secrets of coaching podcast

Jan 14 2022

I don’t set goals I do this instead

I don't set goals, I do this instead

Written By Dino Gomez

Want Hands On Mentorship to Grow Your Coaching Business? Book a Free Strategy Call With One of Our Scaling Experts. ​

Our scaling experts can help decide if you are a fit for one of our coaching programs. We have various programs for coaches are different experience levels in their business.

>> BOOK A FREE CALL NOW <<
Transcription

Hey guys, Dino Gomez here and you are listening to the Secrets of Coaching podcast where we break down the nuances of growing a seven figure online coaching business. And we are about to get started in three, two, one.

What are you doing, my friend?

Why are you setting a new goal for yourself and with a specific outcome when you actually should be doing something radically different? Let me explain. Let’s get a little bit deeper. All right, guys. Now at the time of this recording, right.

We’re getting closer to the new year. All right. Now, it doesn’t matter when you listen to this episode, you could be listening to it in May or September or some other time, right? It doesn’t need to be the start of the new year for this to be applicable. What you want to do, guys, everybody’s all about setting goals, right?

And normally it’s based on a specific outcome. I want to grow to 10k a month. I want to grow to 30K a month, 50k a month. I want my $83,000 month cash collected so that I’m on track to do a million dollars in a single year.

And that’s what a million dollar business is. It’s $83,000 approximately per month. So you have those certain goals now, goals can be useful. All right. But let me go deeper and show you guys something that I’ve been using and that I think is the future of growing a business.

All right. And I’m starting to hear more and more people talk about this, and I find it so fascinating. It’s been working so well for me. But if you have a goal at first off, you shouldn’t be focused on the goal of I want $10,000 a month. What you should really be focusing on are the tasks required for you to have a $10,000 month?

Okay. So in other words, right. If your coaching package is $5,000, you need two clients per month, two times $5,000 is your $10,000. Right. Okay.

So you understand that? Okay. I need two clients per month. All right. Then what you should be looking at is okay.

What’s my closing percentage? How many people do I need to talk to to have two of them say yes. Maybe you’re closing for simple math. We’ll say you close at 50%. That means half of everybody you talk to becomes a client, which is awesome.

Okay. Now going backwards further, right. That means you need four sales calls per month, because if you have four calls per month, you’re going to close two of them, which is 50%. And then with a $5,000 coaching package, you will have your $10,000 a month. All right.

So now your focus should change from $10,000 a month to, hey, I need to have four sales calls per month. So now you’re breaking things down into a task rather than just sitting there saying, I’ll be happy when I have a $10,000 month. That is one of the worst things you can say is I will be happy when. All right. And I’ll talk more about that again in another episode of how the psychology of that works and the data behind it, because I studied the mind so much and productivity so much.

It’s so fascinating. It has nothing to do with actually setting your goal. And I’ll get into that more in the future. But now, rather than saying I will be happy when I make $10,000 a month, you have a specific task and benchmark you’re looking for, which is four sales calls per month so that you land your two clients statistically or on average. All right.

And then what you need to do is go, okay, well, how much marketing do I need to do to generate four sales calls per month? Where are these sales calls coming from? Whenever you have a sales call, one of the things you should be doing is asking them, how did you hear about us? Or was there a specific piece of content that led to you wanting to book a call with me? All right, get data.

All right. And get data. And then here’s another huge tip. The huge tip is that it’s okay to repeat your marketing message? One of the things you might be asking yourself is I’m just out of content ideas.

I don’t know what to say when I write a post on social media, I don’t know what to create a video about. I don’t know what to do in the advertisements. You don’t always need new content, guys, it’s really interesting. But who here has listened to Les Brown or Tony Robbins or whoever it might be, right? Whoever your favorite speaker is author is, if you’ve watched interviews with them on YouTube, where on all these talk shows or whatever it is, or if you’ve gone to any of their seminars multiple times, they give the same presentation over and over again.

All right. I was at an event recently, very well known speaker. Obviously, Tony Robbins was speaking. It was awesome to see him there live. It was one of the last live presentations he said he’d ever be doing because he found out that actually he can reach more and impact more people by just doing his conferences remotely and that people are getting essentially the same transformation.

But it was amazing to see him live. And the energy in the room was incredible. But I was sitting next to this nice woman and we started chatting and we connected really well. And she’s like, yeah, this is the fifth year in a row I’ve been doing this Tony Robbins event, and I was like, Are they different, or why do you keep coming back? She goes, Nope, they’re all the same.

He gives the exact same presentation, just about says the exact same thing, uses the exact same stories, has to do the exact same exercises. But she’s like, I understand that I need to continue to be reminded of these principles. And every time I come here, I’m reminded of it. And then I put that back into the action and I get results I’m looking for in my life.

And so I keep coming back because I need the refresher. All right. And so that is huge for you. If you’re trying to figure out, oh, my gosh. I need to come up with new content.

You probably don’t. Right. Once you’ll have enough content initially, and then you just continually repeat that content, reteach it over and over and over again. You’ll get better and better and better at explaining it at articulating it your audience will pick up things, right. Who here has read a book the same book multiple times?

Who here has watched a great movie multiple times? Why did you watch the same movie multiple times if you knew how it goes because it creates that emotion for you and that results for you or that entertainment value for you. And therefore, even you, as the consumer are not necessarily upset when somebody is repeating their content. Right? You’re picking up more things or you’re being reminded of something that you need to hear again because it hasn’t become ingrained in your subconscious or in the way that you live.

So you need to hear it again before you’re ready to take action. So that’s another side tangent. You don’t always need new content. All right. What you should be doing is on any sales calls that you have you should be getting data from your prospects or your clients. What piece of content really resonated with you? Why did you join? And when they tell you? Well, it was that one story you told about when you were a teenager, and it reminded me of my teenage years and my thing that I went through and I knew we would connect super well.

And that’s why I joined is because it was that story. If that’s the case, that story, you might have done a Facebook Live and told that story once. Tell it again. Tell that story every other week, over and over and over again because your audience is going to change and grow and evolve. And people need to hear the story multiple times.

And people forget. Think about how many different pieces of content you see scrolling through social media every single day. People forget your story and your content and your strategy and so reteach it to them because you know it converts. All right. Again.

So that’s what you want to do from a content perspective is figure out what content converts and then continuously reteach it. Now going back to the goal thing of I’ll be happy when I’m at ten K a month, not what you should be saying to yourself. Instead, you should be breaking it down into the actual tasks and KPIs, which are key performance indicators that you’re looking for. We have previously discussed you need four sales calls per month so that you close your two clients at 5K, which is your 10K.

All right.

Now you want to figure out, okay, how many pieces of marketing do I need or how many people need to join my email list every single month to generate those four sales calls. And now you’re working backwards, and then you go, interesting. Okay. Or maybe you have a Facebook group and you go, okay. Right now, there’s 200 people in my Facebook group.

And this past month, I got my four sales calls, and I landed my two clients and I had my ten K month. And so it’s like, interesting. Okay. So that means you need to add 200 people to your Facebook group every single month to get at least have four of them book a sales call with you.

So now you’ve taken it from needing four sales calls a month to now understanding, you need 200 new Facebook group members per month, because the 200 new Facebook group members will equal four new sales calls, which will equal two new clients, which will equal 10K. You see how we’re breaking this down. So now your focus doesn’t need to be on, oh, my gosh. How am I going to get my half my 10K month? I want my 10K month.

I’ll be happy when I have my 10K month. No. All you have to do is focus on how do I grow my group or my audience and add another 200 people this month? Right. And now it’s a simple equation.

So everybody over complicates how to grow your business. It’s really math. It’s just math. It’s doing the boring work because it’s not the most exciting thing. Looking at data, some of us love it.

Most of us don’t. I don’t love it. But it’s what grows your business mathematically. And so now you focus. Okay.

On how do I grow my audience by 200 people this month so that I get my four calls. So I get my two clients. That’s exactly what you want to be doing. So there’s that again. You don’t want to just have the goal.

You want to break it down into the actual tasks. All right. And then in addition to that, this is the juicy part here, guys, this is the juicy part. The main thing you want to ask yourself, all right. Is okay I need to grow my audience by 200 people this month in order to have everything else calculate out to my 10K month, ask yourself, who do I need to become in order to grow my group, my audience, my email list by 200 people this month. That, guys, is something doing a lot of research on a lot of individuals. That is the special secret sauce. Who do I need to become? Because if you’re at $3,000 a month and you’re trying to get the $10,000 a month you are going to have to become a different person in order to get different results, right?

Nothing changes unless there is change, right? So you cannot continue to do the same thing and expect different results. The definition of insanity is doing the same thing over and over again and expecting different results. Famous quote by Einstein, right. So who do I need to become?

What new habits do I need to have? Do I need to wake up earlier? Do I need to do video even though I’m afraid to get on camera? Do I need to not be afraid of what other people think and get more vulnerable and sharing some of my stories?

Learn to enjoy sales even if I don’t really enjoy sales right now so that I close at a higher percentage? Who do I need to become? What type of energy do I need to have? That’s the big one. Guys, what type of energy do I need to have?

Who do I need to become? Those are questions people don’t ask themselves. They just set this goal. I want to lose 10lbs. I want this to happen in my life and then they don’t break it down into tasks and they don’t ask themselves that main question.

Who do I need to become? Do I need to wake up earlier? Do I need to get more sleep? Do I need to start exercising more so that I have more energy? Do I need to eat healthier?

So I have more energy? Do I need to surround myself with others that are doing the things that I want? So I have more connections in the industry to premium, high ticket buyers. Do I need to hire a new coach? Who do I need to become to get these new results I desire?

What would the $30,000 a month entrepreneur? What is their energy like? What kind of person are they in order to produce those results? That is the question to have, because that is what you ultimately control. All right.

You do not control the end result.

You can only control your state, your state of being, your mindset, your energy that you give out. And I will touch on this on a future episode. So make sure you stay tuned. But there’s a lot of data that suggests you are actually more productive. You make more money and you are more creative when you are happy.

All right. So that’s why I’m talking so much about energy is because it’s scientifically proven that when you are happy, all of the things that you want multiply for you, which is why who has noticed this in their life before? Oh, my gosh. Best month ever of my life. Everything’s going so well.

I got this that happened for me, and then this happened to me. And this person did this thing for me I wasn’t expecting. And then I made this amount of money and then I had this cool experience. Why does everything happen like that? Where either everything’s going wrong or everything’s going right?

Why is it like that? How many times has that happened to you in life or just everything all at once goes wrong or everything’s going perfectly? What is the foundation of that? It is your state and your energy, because that is the only thing that you can control because you cannot control outside circumstances. You cannot control what’s going on in the world.

All you can control is you and your mindset and your energy and what you do with your precious time and how you think and this limited amount of time we have here on Earth. Right?

That’s something really big to ask yourself, who do I need to become to get these new results? And when you figure that out, it’s very easy for you to start making adjustments to become that new individual. And as the result of becoming that new individual, you will get those new results that you ultimately external results that you ultimately want. All right. Who do you need to become?

Massive, massive questions. And if you want more inspiration? Guys, I started this cool side project. I really started it for myself because I love doing cool things, but it’s called Daily Mission, and so reach out to us. You’ll get on our email list, you’ll see an invite to join Daily Mission.

There’s nothing for sale there. It’s for free. But every single day I send you an inspirational email that is designed to make sure that you are stepping into your greatest version of yourself and having the right energy and mindset to produce the results that you want in your life. And we have a lot of fun as an example. Like one of our Daily missions we sent out recently was, hey, go high five strangers today and see how you feel after the fact.

And there’s little hacks and things you can do in life that will continuously keep your energy levels at a maximum. And again, when your energy levels are high, think about when you get a really good night’s sleep and you just feel amazing the next day versus when you got horrible sleep, how the next day is for you, right? It’s important that you keep your energy levels high. And so that’s what Daily Mission is all about is us being able to help direct you to have this incredible mindset where you are actively seeking and creating opportunities for yourself energetically to get the results that you want to take a look at that.

Otherwise guys, main takeaway, ask yourself, who do I need to become? What kind of energy do I need to have to step into these 10K, 30K, 50K, 80K, 100K month that our clients are having inside of seven figure visionary or mastermind? All right. So that’s it for this episode. Guys, I hope that was helpful.

We’ll see you guys in the next one.

Hey, Dino Gomez here and if you enjoyed this episode, be sure to head on over to the secretsofcoaching.com for more resources, downloads, videos and cheat sheets to help you grow your online coaching business. Alright, and if you picked up a cool tip or strategy from this particular episode, we would love a five star review where every single month, we choose one lucky winner to win access to one of our coaching programs.

All right, so that is it for this episode. Guys, we will see you in the next one.

Bye bye.

Related Episodes:

How To Hit Your 12 Month Goals [Do This Not That]

Energy is the currency 

Rule 3-4 Options

RECENT ARTICLES

How To Raise Your Prices Without Losing Clients [For Coaches & Course Creators]
Read More

How much Money Can New Coaches Make? $22,500 Case STudy.

Read More

Written by chelseam2 · Categorized: Podcast, The Secrets of Coaching Podcast · Tagged: goals, setting goals, the secrets of coaching podcast

Jan 14 2022

Is this the Future of Video Marketing


Is this the Future of Video Marketing

Written By Dino Gomez

Want Hands On Mentorship to Grow Your Coaching Business? Book a Free Strategy Call With One of Our Scaling Experts. ​

Our scaling experts can help decide if you are a fit for one of our coaching programs. We have various programs for coaches are different experience levels in their business.

>> BOOK A FREE CALL NOW <<
Transcription

Hey guys, Dino Gomez here and you are listening to the Secrets of Coaching podcast where we break down the nuances of growing a seven figure online coaching business. And we are about to get started in three, two, one.

All right, guys, I have my coffee in hand. It’s been an amazing day so far.

I got up this morning. I went hiking with Kona. She is my black Labrador mixed little puppy. And then I dropped her off back at home. And then I walked across the street just a few blocks over to the beach.

And then I did a beach workout. And it’s just been an amazing day. And then I recorded a bunch of videos while I was getting my workouts in on the beach. And so that’s what I want to talk to you guys about today, right? Is the future of video marketing.

And there’s huge opportunities here. And I’m going to share with you guys some really cool, tangible tips and strategies. So we better dive into this one because we need to get this party started. All right. I am drinking an amazing coffee, and I decided to try a new creamer.

I just thought this was really important. So you guys should know it is the Snickers flavor, like Snickers, like the candy bar flavored creamer. And it is delicious. Now I’m normally pretty healthy with what I eat and try to avoid sugar and all the things. But I wear this cool fitness tracker called a Whoop, and it tells me all the things about my fitness and what not.

And considering how many calories I’ve already burned today during a hike and then a beach workout and then a jog, I think I deserve a little bit of deliciousness. So I have my coffee and my delicious Snickers Creamer in there. I even added whipped cream. So really important for you guys to know that stuff. Go try out.

If you’re a coffee drinker, go with the Snickers Creamer. My guess is they have it in the grocery store near you. It’s absolutely fantastic. Now, with that said, while I was out doing my hiking, it is a weekend. I normally don’t work on the weekends.

I suggest you don’t as well. But I have this wave of inspiration. And so ride the waves, ride the waves on days. Really take care of your body. There’s a famous cliche saying that says, when you are healthy, you have all the wishes in the world.

When you are unhealthy, you only have one wish, right? When you’re unhealthy your only thing you’re thinking about. The only thing you care about is gosh. I wish I had my health. And then when you have your health, you’re like, I want more money.

I want this. I want this. I want this, right. And our ego takes over, and we want all of the things. So take care of your body.

What that means ride the waves. If you’re having a day where you are feeling lethargic or whatever is going on and you need extra sleep, get yourself extra sleep. If you’re having a day where you’re feeling extra motivated and you don’t have other things per se, like ride that wave and work a little bit longer than you normally do. Ride the waves because it’s not set in stone. So that’s one of the things I’ve come to learn through my entrepreneurial career is because there’s been when I was younger, I was just go and would never give myself a break.

And then I would end up with a cold or something like that because I’m not getting enough sleep. I’m just not taking enough time to relax and have fun and do other things. So it’s really about riding the waves. It is a Saturday and hence the hiking and the beach workout and some other fun things. And I decided I’m going to record a couple of podcast episodes.

So that’s what we’re doing. And I’m riding that wave of having that inspiration. And then I’m definitely taking tomorrow Sunday completely off. But again, while I was doing the hiking and the cool things and I was out and about and by the way, do what you can to get outside. Recently, I’ve implemented every single day, a 15 minutes walk in the middle of my work day.

My creativity has gone through the roof. It is awesome. All right. So there’s one thing for you there go for a mini walk every single day. It doesn’t matter where you live.

If it’s cold, bundle up the cold air and all the things. Walk it in the snow or wherever you are. It’s actually really good for your immune system. Hence why a lot of athletes take cold baths. They do the ice bath afterwards.

It’s just inflammatory all of the things. So even if you’re in the cold, bundle up, get outside, get fresh air. It’s so important for you to be in nature. So many clinical studies back up, how your blood pressure decreases, your stress levels decrease when you’re in nature. So just go for a simple walk.

And the other thing you want to do is change the walking route that you go on. So go down different side streets, different neighborhoods. All of those different things will contribute to your creativity, your productivity, your energy levels, and ultimately your results in your business. Now, future video Marketing I’m out. I record a bunch of videos because I learned a bunch of cool stuff about video marketing recently.

And so one of the things that’s important to notice is we all know videos is important. Videos are important online, especially for marketing your business for several reasons. One, it’s the fastest way to build no like trust and relate to. And I always say that how somebody relates to you is so important, it can be more important than any of your other marketing things is if somebody relates to you. In other words, if you tell this cool story about your past and somebody relates to that story, they’re more inclined to like and trust you than somebody else who didn’t tell a cool story that they don’t relate to, who has slicker marketing.

How people relate to you is like, the biggest thing ever. Right? If you think about the friends that you like to hang around, the people you like to hang around, it’s because you relate to them. You have things in common with them, and so you get along. So no, like, trust and relate to the fastest way to build that up with an audience so that you move them and start nurturing them towards becoming a client is with video marketing, because you can do all those things very quickly.

They get to hear your voice, see you, your expressions, your tonality, all of the things they will begin to feel like they know you on the flip side for you guys as well. Right. When you watch somebody on video, you feel like you know them and things of that nature. So if you’re uncomfortable on video, the first thing I’ll share with you is perfect time to get uncomfortable because it’s the fact it’s the future, right? It does not mean you need to be charismatic.

It does not mean you need to be articulate. It does not mean you need to have on makeup. It does not mean you can’t be in a T shirt. Keep it as real and authentic to you as possible. People relate to that the most.

All right, so you wake up and you have your morning hairdo and you’re like, hey, I just want to do a quick video before I get dressed for the day. Do a video like that, show people getting your cup of coffee and teach them something cool or otherwise. Tell them a story. All right? Do not go for perfectionism.

Again, that’s not what people relate to, because that is not real life. So video marketing if you’re introverted. All right, be introverted. Be soft spoken in your videos. Guess who you are going to attract.

Those who relate to the fact that they are also introverted. Okay, so you don’t have to mimic somebody else’s style of video marketing or who they are on video, be you. That’s the best thing you can do. All right, so that’s tip number one be you. And even if you’re not good at being on video, that works to your advantage as well as long as you embrace it.

And as long as you rock it. All right. So that’s the first thing. Next thing, guys, if we look at all of the social media platforms out there, they’re all favoring micro content and micro video content. Every platform Instagram reels Tik Tok’s entire platform is built off of, like, second videos.

Right. Let’s see on Facebook, they now have Facebook reals, which are 15 second video clips, and they’re showing up more in the timeline. I’m seeing more at the time of this recording. I’m seeing more micro stories and Facebook reels in the timeline than just regular posts from other people. Pinterest started out as an image based platform where you could go in there, look at all these cool photos of all these different things and put together collections.

In other words, little mini magazines and whatnot of your favorite little do it yourself at home stuff. But on Pinterest, now you can upload video on LinkedIn you can upload video. All of these platforms they have the data, right? They understand what the users are absorbing, what they’re responding to, what’s getting the most reactions, comments likes, shares, watch time and all these things.

It’s video. So they’re all incorporating more and more videos. Even if they started 100% as an image based platform, they are now allowing video. And they are preferring video. So that is where the industry is headed is more and more and more video marketing.

And so you want to start doing more and more videos. All right. Now, what should you do in your videos? And how do you maximize the engagement with your videos, the effectiveness of your videos? How do you land clients from your videos?

Here are some best practices for you. All right. Generally speaking, you want to have an intro and an outro. All right. Intro real quickly, who you are and why somebody should watch.

Stick around to watch the rest of your video. Hi, my name is Daniel Gomez. Today, I’m going to be showing you guys three awesome video marketing tips. Stay tuned because we’re going to go through all three video marketing tips, and these tips will help you land clients. Boom, there’s my intro.

There’s why you should stick around to watch the rest of my videos. You’re going to learn three different video marketing tips to land clients. So it’s not only what you’re talking about, it’s the benefits of what you’re talking about, because not everybody wakes up in the middle of the night and says, hey, I want to become a video marketer, but people do wake up in the middle of the night and say, hey, I want to land more clients. So I’m going to show you guys three video marketing tips that will help you land more clients because that’s the end result they want.

All right.

So you want to make sure you draw in also the benefits of whatever you’re talking about. I’m going to show you guys today. I’m going to be talking about five different ways to increase the number of sales calls that you have so that you can land more clients, whatever that is tied together. Today, I’m going to show you guys three foods that are delicious to eat that will also simultaneously help you still lose weight, right? That’s the benefit delicious food and still lose weight, whatever they want.

So make sure quick intro. If it’s going to be a little bit longer video and then your outro. Hey, if you liked this video or if you liked these three strategies, here’s how you can work with me. Go to my website, send me a private message we want to have what is the next step? Make that very clear.

If people don’t know what the next step is, if they don’t even know that you’re a coach or consultant because you don’t say, hey, you can hire me, then they might not reach out to you to inquire about your services. Make it very clear if you want to hire me, guess what. I have a few more spots for a few new clients. Get in touch with me. You want to have the intro, you want to have the outro, then a couple of other tips for you there as well is that you want to have, if possible, you want to smile, right?

If that’s not really your personality, that’s okay as well. But people generally speaking, like other people that are smiling, you want to also have different tonalities. These are things that you will get better at with practice. So don’t be worried if you’re not there yet. But fluctuating your voice helps people stay engaged.

So if I start whispering right now, you know, this is something really important. So you start whispering, change your tonalities, go up and then you go down really good speakers. That’s why they do that as well. It helps to reel people’s attention back in. Also, props. Props are fantastic. All right, again, because people’s attention spans are so small. Don’t be sitting there like a statue. Now, maybe the first few times you do a video, the only way you can get it done because you don’t have much experience is by sitting there like a statue. And even if you’re reading off a script and it’s obvious, it’s better just to get the practice in, get the reps in.

But over time, as you get better, start to try and figure out. Okay, can I have props as well? Move around as well? All right. So if you don’t have props, just move around.

If I’m talking about my cell phone, I hold my cell phone up as a visual. If I’m talking about, hey, I might have a cup of coffee and I take a sip of coffee while I’m going through my training and stuff like that. But give people different things to look at rather than sitting there like a statue, if possible, if and when it is possible. All right, so that’s the next one. Use props, move around and then also try and record videos in different locations.

So what does that mean? Well, I’ve been saying this a lot, right? Voice fluctuation saying this a lot recently. Guys, get out, change your environment as much as possible. I’ve been doing these 15 minutes walks during the middle of the work day.

It’s incredible. Take different trails, different side streets, go down different neighborhoods and shoot video while you’re out and about. Because all you have to do is be walking down the street. And it’s so much more engaging to your audience to see the background and people passing you by on the street and to see the different houses you’re walking past and to see the snow and the environment you’re in. It’s going to build more connection with your audience.

They’re getting to know more of you. So you can shoot a video when you’re making your morning coffee. You can shoot a video while you’re eating your sandwich. You can change the environment as well, so people can have a chance to know you do a quick video when you’re hanging out with the family and have your little daughter or son say hello for a second. All of those things are, quote, unquote.

I don’t think we’d consider the children props, but we’ll refer to them in that reference. Right? Change the setting, change the environment, have different props, different things for people to look at and engage with while you’re doing your video. And then the last piece that we talked about is that all of these platforms allow for video. So you save the video on your phone and then you distribute that video to all of the different platforms.

All right. Give it a chance to get as much reach and as visibility by hitting as many of the platforms as possible because different people use different platforms more than others. So you might be really into using just Facebook. But guess what? There’s a lot of people who only use Instagram.

There’s a lot of people that only use LinkedIn, and so you want to still get your content and onto these other platforms where other potential clients spend more of their time. Just because you love Facebook as your social media platform of choice does not mean that somebody else only uses Instagram. All right, I see it quite a lot. So distributed to all of the different places. That’s what you want to do.

So that is the future. Guys, these platforms, these social media platforms are moving towards video. I forget the statistic, but I think it’s within the year 2025, the entire Internet will only be video. I will say that again. I believe the statistic in a roundabout way is by the year 2025, all the content on the web will only be video.

Very interesting. Of course there’ll be captions so that you can read it if you have sound off. But basically it will all be videos. So get uncomfortable now and get your videos going. There’s a few tips for you guys.

I hope that was helpful. And I hope you guys have an awesome, awesome day. Whatever you’re doing, make it an epic day because life is short. Have fun, do crazy things, get uncomfortable and we will see you guys in the next.

Hey, Dino Gomez here And if you enjoyed this episode, be sure to head on over to the secretsofcoaching.com for more resources, downloads, videos and cheat sheets to help you grow your online coaching business. Alright, and if you picked up a cool tip or strategy from this particular episode, we would love a five star review where every single month, we choose one lucky winner to win access to one of our coaching programs.

All right, so that is it for this episode. Guys, we will see you in the next one.

Bye bye.

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Written by chelseam2 · Categorized: Podcast, The Secrets of Coaching Podcast · Tagged: Video Marketing

Jan 14 2022

Time vs money

Time vs Money

Written By Dino Gomez

Want Hands On Mentorship to Grow Your Coaching Business? Book a Free Strategy Call With One of Our Scaling Experts. ​

Our scaling experts can help decide if you are a fit for one of our coaching programs. We have various programs for coaches are different experience levels in their business.

>> BOOK A FREE CALL NOW <<
Transcription

Hey guys, Dino Gomez here and you are listening to the Secrets of Coaching podcast where we break down the nuances of growing a seven figure online coaching business. And we are about to get started in three, two, one.

In today’s episode, we’re going to be talking about money versus time. This changed my life. All right, guys, let’s jump right into this one time versus money. All right? And how the wealthy think. All right. This is so critical. This changed my entrepreneurial career when I first heard this. All right, so let’s go back way back in time to when I was a young pup, I was 23 years old. I was working in a direct advertising firm. It’s my first job out of College. They hired me as the director of marketing.

I am lucky to have a job. This was like, in the middle of the economic downturn. All right? And so most of my friends were having trouble getting jobs out of College. All right? And so I’m lucky to have a job right away. A nice paying job. Salary, benefits, 401K. The whole thing. I was there only six months before I was like, no, I’m leaving. I’m going to start my own digital marketing firm. So I did that. And the first couple of years being an entrepreneur, right?

I thought I was young I was cocky. I was all the things. And I was like, you know what? I’m going to figure this out on my own. So I would do spend hours and hours and hours watching YouTube videos. The information could be correct. Or it can be incorrect. That’s the thing about YouTube videos, like, it’s not a coach per se. It’s somebody with their opinion showing you something, and it may or may not be accurate. So I was trying to do everything by myself.

I just didn’t want to part with any money to hire a coach. The first time I hired a coach and bought into a coaching program, they doubled my monthly revenue in three months. All right. And from then forward, I was like, okay, I always need a coach. This is the fastest way to grow. All right. Now, what’s interesting, guys, when we go back to Time versus Money, is that let’s first look at time. So let me ask you these rhetorical questions. Can you get back yesterday?

Can you relive yesterday? Besides, outside of a memory, can you relive yesterday? Can you go back a week, a month? Can you go back to where you were five years ago and redo that like what you were doing in your life, right? Can you go back in time to when you were ten years old and relive being a ten year old? You can’t, like, physically, right? You can’t. So time. Can we agree you cannot get time back? So it’s your most valuable asset. Time and energy.

I’ll talk about energy in another episode. But that’s something that’s absolutely massively important to me is your energy as well. And I’m talking about your energy in terms of who you hang out with, your environment, how you feel is massively important to your results. So that’s another episode. But in terms of time, you can’t get time back, guys. So it’s a finite resource. You only have so much of it, and you don’t know how much of it you have left. All right. And one of the regrets, top five regrets of those, unfortunately, that are on their deathbed that know they only have a limited number of time left is that they wish they would have gone all in on their dreams and their passions and the business they wanted to start and on adventuring and on traveling and not caring what people thought and on taking more risks in their life because they played it so safe that they’re looking back and they’re like, Gosh, I wonder what it could have been if I would have the time you can’t get back now.

Money, right? Everybody’s so caught up on money. Let me ask you this before. Have you ever spent money and made money back? All right. Have you ever had a job? Have you ever had money come into your bank account? Have you ever gone out to dinner and you parted with some money in order to go out to dinner, you paid for your meal. So you gave money up. And then money came back into your bank account the next month or landed a client. And then more money came back in from that client.

Right. So money is replenishable. All right. Money is infinite. It’s being printed every single day. More and more money is entering the market every single day, you can spend money and get it back. Time you cannot get back. So once a day, a week, a month, a year goes by. You cannot get it back. So time is infinitely more valuable to you than money. Does that make sense? Because I can spend. This is why some entrepreneurs, if you’re looking at your competition, you’re like, oh, my gosh they’re brand new coach or consultant. How are they already making more money than me? It’s probably because they’re investing faster than you, right. And they’re investing in more mentors than you. It’s okay to have multiple mentors. All right. You can have a business coach and a mindset coach and personal trainer. You can have multiple business coaches. All right. If you’re wondering why somebody passed you up or maybe you’ve been in the industry five years. How does this new person in year one pass me up so quickly?

It’s because of the speed at which they invest because they’re willing to part with money because they know money is replenishable. They’re willing to pull out their credit card and spend money and hire a new coach that’s replenishable. It’s like an invisible asset. It’s just a piece of plastic that you gave up for a second. But they know that time is not guaranteed, and they want to move fast. So I want my coach to tell me all the things, so I don’t make all the mistakes.

And I learned all the strategies right away very quickly with their guidance, with their accountability, so that I grow faster. And so that is a question to ask yourself, are you protecting your money too much and otherwise not valuing your time? Because if you’re wondering why you’re growing slowly or not at all or that you’ve plateaued, it’s because you’re protecting your money rather than actually protecting your time. All right. The wealthy think like this. The wealthy value their time so much. This is why they hire employees.

All right. So when we look at any type of business model or corporate structure at the top, you have the founder and they go, oh, my gosh, I don’t have time to do all of these things, but I want to grow. So I’m willing to part with my money and hire somebody to do these tasks that’s going to buy me back more time. Right. And so the wealthy understand money is replenishable. This is also why the wealthy invest. They’re always talking about investing in real estate, investing in the stock market as well, and investing in other companies.

There’s that famous show Shark Tank, who here has seen Shark Tank before. Why are the Sharks the ones parting with their money? Have you ever asked yourself that? Why are they fighting over investing and giving some new entrepreneur with some new idea? Why are they so willing to go? Yeah. I’ll send you a check for $100,000 or a million dollars to get part equity in this company. Why are the Sharks the ones parting with money is because they understand money is replenishable. They’re willing to invest money so that the money starts working for them, and they protect their time because they realize they don’t have time is not guaranteed.

So that guys is how you need to start thinking about time versus money. And you need to ask yourself, if you start hoarding your money, then you will notice your business stops growing or it doesn’t grow at all. What you really need to protect is your time. All right. And so I wanted to share that with you, because as soon as I started thinking like that, it took me a few years to figure that out. But as soon as I became more willing to part with my money and invest in coaches and mentors, right then, that’s when my business really took off really fast.

And then all of a sudden, I’m this 25 year old with a multi, six figure business, and I’m traveling the world and all these other things, and people started asking me, like, how did you do that? And it was simple. I parted with my money because I wanted to go fast. So if you want to go fast, right, value your time over your money, get yourself a coach and listen to what they say and implement and have an absolute blast. So that’s all I got for you guys for today. I have some killer new episodes coming up as well, so stay tuned. Be sure to subscribe, and I hope this was helpful for you. Make today freaking awesome. Guys, we are all so lucky to be alive. I think I heard the stat yesterday that every single day I believe it’s 750,000 people pass away. So if your feet are on the ground, guys, enjoy every moment of it and make the most of it and absolutely go for it because I do not want you to live in regret of wondering what it could have been.

All right, that’s it for this episode. Guys, we will see you in the next one.

Hey, Dino Gomez here and if you enjoyed this episode, be sure to head on over to the secretsofcoaching.com for more resources, downloads, videos and cheat sheets to help you grow your online coaching business. Alright, and if you picked up a cool tip or strategy from this particular episode, we would love a five star review where every single month, we choose one lucky winner to win access to one of our coaching programs.

All right, so that is it for this episode. Guys, we will see you in the next one.

Bye bye.

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Written by chelseam2 · Categorized: Podcast, The Secrets of Coaching Podcast · Tagged: Money, Time

Sep 14 2021

Irresistible offers

Irresistible offers

Written By Dino Gomez

Want Hands On Mentorship to Grow Your Coaching Business? Book a Free Strategy Call With One of Our Scaling Experts. ​

Our scaling experts can help decide if you are a fit for one of our coaching programs. We have various programs for coaches are different experience levels in their business.

>> BOOK A FREE CALL NOW <<
Transcription

Hey guys, Dino Gomez here and you are listening to the Secrets of Coaching podcast where we break down the nuances of growing a seven figure online coaching business. And we are about to get started in three, two, one

in today’s episode guys, we are going to be talking about irresistible offers that attract premium clients. This is not an episode to miss. Let’s get into it right now.

Alright, guys. Irresistible offers that attract premium clients. That’s what we all want, right? Premium clients. Where are they at?

How do we get them? It starts with having an irresistible offer. Now we call these. Get this. You ready?

We call these super fly offers. All right. And I’m going to share with you guys a couple of ways to take your boring and gross and smelly and casual and normal offer and make it a super fly offer. All right. So stay tuned.

We’re going to go through through three different ways to make your boring offer. Super Fly. All right. Now, before we get into that, I want to talk about why your offer so important. Okay.

So when you have a just a killer offer, a super fly offer, what happens is that it gives you margin for air in your business. In particular, it gives you margin for air in your marketing and in your sales. All right. So who here owns an iphone? Smartphone, something like that.

Imagine all of you guys do what happens when you go and you hear the new iphones out or the new Androids out you run to the store. Commercials showed you the new features. It has improved camera and memory and storage and apps and all this cool stuff. The offer is so good. The product is so good that you run to the store and maybe it’s a teenager working there, whoever it is, but they don’t have to sell you on the new iphone.

You just show up and you go, hey, do you have the new iphone? They go, yeah, they’re over here. You pick the size, you want, the amount of storage you want, and then you’re out the door. All the offer is so good that they don’t have to sell you on all the features of it. And they don’t have to be a world class salesperson to convince you to get the new phone.

The offer is too good. You just show up and you’re like, I want it. I’m ready. Give it to me. That’s basically how it goes, because the offer is so.

So imagine if you have this super fly offer, right. And it will do the same thing for you. Clients will go, wow, that I haven’t heard of that before. That sounds amazing. I want that this is too good to pass up.

I’m in. And so it means that you can have margin for error in your marketing and your sales. You don’t have to be the world’s best salesperson to sell the new iphone. People just naturally want it because the offer is so good for it. All right.

So what we’re going to do here very quickly, right. Because I’m trying to keep these episodes shorter. Sweeter, more direct is going to give you guys three tips to make your boring smelly normal average offer Superfly. Now, I want to preface this by saying there are 15 different ways to create a Superfly offer. All right.

We just did a training inside of seven figure visionary or mastermind for our clients on how to create the 15 different ways to create a super fly offer. And the results have been insane. In the last seven days, we’ve had three different clients have at least a $10,000 cash collected day. All right. Because we help them take their boring offer and create a super fly offer.

So boom, they’re just landing clients left and right. And IIlyse is law of Attraction coach did $16,000 and three days. Ed’s and SEO coach he did $10,000 in a 24 hours period.

Ken’s a relationship coach for women. He’s done $15,000 cash collected in a four day period. And it’s all after working with them to help them upgrade their offer to become a super fly offer. Alright. And so we’re going to share with you guys.

Three of the 15 tips. Right. We got to save some of the juicy stuff for the clients. Right. And then I’m going to give you guys an example of a super fly offer that we’re running right now.

Okay. So tip number one, guys, is the first thing you want to do is you cannot have an average offer. All right. So if you look at your offer, whatever it is, six months of coaching or my course or one V one coaching, whatever it might be. If your offer is similar to anybody else is in the industry, it is not a super fly offer.

All right. So tip number one is have a different offer that stands out that jumps off the page that screams, okay, that’s what you want to do. So as you do some market research, you probably have seen what your competitors are offering, their price points and all these things. You want to make sure that your offer does not match theirs is not similar to theirs. All the things.

Now, it can be priced at a similar price point, but it needs to be radically different so that somebody can go. This is a different offer. Now, here’s why it’s so important to have a different offer. If your offer is the same as anybody in the industry or even remotely the same, what happens is you become a commodity. All right.

So what is the commodity? Commodity basically means it’s something that is very easily obtained. So you have an offer and 20 other competitors have the exact same offer and about the same price range. All right, that means your commodity. That means the market can’t tell the difference between you and your competition right now. This is bad because then your marketing has to be really, really good to differentiate why you’re better.

And then your sales has to be really, really good. So that you actually close clients is because they’re going to be shopping around and they’re going to hear a very similar offer from your competition. So it puts pressure on you to have other areas of your business just flawless. And what happens is when you’re a commodity, it becomes a race to the bottom. Right?

What that means is you’re like, okay, well, two people are selling a bicycle. It’s the same bicycle, the same color. It has the same features, literally the exact same model. Two stores are selling the same bicycle. It becomes a race to the bottom.

It’s whoever is selling the bicycle for the cheapest. So then you’re in a price war with your competition to the bottom. Who can go cheaper? Who can slash their prices and their margins? Morth.

And what happens there is that you slash your prices so that you are kind of differentiating yourself on having a better deal. And then afterwards your competition undercuts you at slashes their prices even more. And then you have to slash your prices. And basically, you two are competing an erase to the bottom. And when you lower your profit margins, that’s bad for the client.

And that’s bad for you because it starts off being bad for you because you don’t have profit margins to provide a lot of support. It also means you need more clients to grow. And what happens when you have more clients and you don’t have margins to add more support, you stop releasing new trainings. You stop giving your clients the answers and the solutions and the attention they need. Then your clients get better, worse results.

Then they’re unhappy. Then you don’t get any referrals, and then your reputation goes down. It’s just bad for the client is bad for you. Becoming a commodity. Having a normal standard offer is a really bad thing.

Okay, so that’s tip number one be different. Tip number two guys is use pricing. Pricing can to help you differentiate your offer. But one of the things that you can do is just change your pricing. Right? So offers do get old, right?

If somebody it’s easier offer for a while and they don’t bite, they’re waiting and looking for a different angle. All right. So feel free to change your offers up. Right. And you can do that by way of pricing.

So in other words, hey, this month only or for the next seven days, you can join with the smallest down payment we’ve ever had. Or we have these new pricing plans, whatever it might be. But you can change your pricing around so that it might be more alluring. And it’s a different angle. Different look for your audience.

So your audience is going to want different offers, different looks because they hear your offer and they don’t bite, right? They need a different look at different angles. They might be interested, but it’s just they’re not sold yet. Alright, so that’s tip number two is you can use different pricing to spice up your offer and take it from a standard, normal average offer to all of a sudden a very exciting offer. Alright.

And then tip number three for creating a super fly offer is that you need to recognize that you do need to change your offer, right? That’s huge. Most people just think they create one offer and it’s good forever. Change your offer. Guys, change your offer there.

And what that means is that you can add to your offer. So for example, you can add PDFs, cheat sheets, bonus one v one calls bonus group coaching calls, a bonus onboarding call. There’s all these cool things that you can add. A bonus webinar training, a bonus mastermind workshop that’s just for clients only. So there’s so many different things that you can add in to change your offer.

So you can say, hey, normally our offer is this if you join in the next seven days, we’re going to to throw in this bonus training. We’re going to how in this bonus cheat sheet we’re going to throw in ten strategies to land high ticket clients as a bonus. You only get that bonus training if you sign up in the next seven days. So these are examples of you’re basically stacking value on your current offer and you’re delivering more value to your audience by saying, hey, if you join now you’re going to get these bonus training.

We’re going to cover messenger sales.

We’re going to cover if you join the next seven days, we’re going to give you a bonus one B one call. Now, the reason this is powerful is because your audience is a pie is like a pie chart. Some people are going to be very attracted to a bonus one be one call or a bonus training on messenger sales or a bonus training on high ticket sales or a bonus training on Facebook ads or whatever it might be. If your relationship coach up, you’re going to get our ten best text messages to send your significant other that’s going to bring spice up the relationship.

Or if you’re a health coach, we’re also going to give you a bonus training on how to lose 5lb in ten days, just in time for summer only when you sign up right now, just before summer, you’re going to get this bonus training.

So there’s a lot of ways to take your normal offer again. You don’t even ever lower your price point, but you can increase the value. And that’s going to become very alluring to portions of your market so you can create evergreen sales. All right. That’s one of the ways you can stack value.

That’s number three, how to take a boring offer and make a super fly is just stack value on your current offer. And there’s a bunch of examples there. Now let me give you an example that we’re running and that you guys can get in contact with us or if you’re interested in this. But let me give you an example of a super fly offer that we’re running right now, that I have not seen anybody else in the marketplace running because I don’t think they want to put their money where their mouth is.

But here’s what we’re running right now.

Guys, we are running a money back guarantee. Actually, it is a double your money back guarantee. So we did a pilot run and we brought on board six clients, and we offered them a money back guarantee. And all of those six clients doubled their investment within two months into our program. All right.

And we have six months and twelve months options to join our mastermind. But within two months, they at least double their money. Now, almost all of them made their money back in a single day. They did that their sales volume, like I said, 10,000, 15,000, $20,000 they collected in a single day. So we fulfilled on our promise, basically in a single day.

And so they’re making money massive, massive ROI. And so we figured that out. We’re like, wow. Okay. We’re really good working with this certain type of coach and consultant or agency owner, and we can offer them to double your money back guarantee because we hit a Grand Slam every single time.

It’s a win for them to win for us. So our Superfly offer right now, and if you’re listening to this months later and so forth, still get in touch with us and we might be able to offer it to you. Still, if you qualify our Superfly offer right now, we have two of them our super fly offer. We have a double your money back guarantee if you are already making $6,000 a month or more. Alright.

So if you’re already making $6,000 a month or more with your online business, we will offer you a double your money back guarantee. All right. Now, this is Super Super cool, because it makes you very confident in your decision. You have nothing to lose. Right.

And we’re very confident in this. We have 100% success rate and one of the best client success rates in the industry. So it’s very easy for us to offer it. We found out that if you’re already at $6,000 a month or more, we can do this in our sleep. All right.

You have your foundation set. But there’s things missing, right? Who here has lost their cell phone to figure out it was in your hand or in your pocket. Right. I’ve done that so many times.

I’m like, Where’s my cell phone in my hand? And it’s in my pocket. Right where it always is. But I’m too close to it to recognize. So that’s why mentorship is so important is that there’s opportunities that exist right now inside of your business.

But you’re so busy in the day to day, the hustle and grind serving clients, marketing, doing all the things you don’t even see the opportunity that exists in front of you. Probably because you haven’t actually run this campaign before or you don’t know the actual strategy even exists. Right. So we don’t know what we don’t know. And but then 15 years of online experience and having coached a mentored over 3000 clients, I have so much data and so much experience, it’s very easy for me to come in and go, Boom, do this, run this campaign.

Say this. Here’s your offer. Here’s your price point. And then boom instantly, massive, massive ROI. And so that’s why we have this super flight offer double your money back guarantee if you’re at $6,000 a month or more is because we’ve never missed the Mark in any of our programs, including this mastermind.

And so if you guys are interested in that, right. If you’re at $6,000 a month or more, reach out to us immediately. Book a call with us. Go to our website. Honestly, book a call with us right away.

On that call, we’ll evaluate if we can extend this offer to you. Right. We look for certain things in your business, and then once we see them, we go, Boom, yeah, we can absolutely do that. And obviously, this is a powerful offer because it’s in our best interest to make sure you more than double your money back fast. Right.

Because otherwise we don’t get paid. And then we worked for free. So it’s a win win situation, which is the way I think the coaching industry should be, because there’s so many unfortunate scamming coaches out there that make all the promises in the world or inflate their numbers or anything else. We’re putting our money where our mouth is. That is how confident we are and how much attention we give to our clients.

Now, with that said, we cannot make this offer to everyone, right? Because if we take on board a thousand clients tomorrow, we’re not going to be able to ensure that everybody gets those results. So if you’re interested in this, get in touch with us immediately because we can only enroll so many clients per month with this offer because I personally work with you one on one. I look inside your business. I look at all your assets.

I put together the campaign and all the things. So there’s a lot of work that comes out of it, a lot of time that comes out of it for me, personally, in our coaching staff and our team and the community. So we can’t take on a million clients and offer a money back guarantee. We can only take on so many. So if you’re interested in this, definitely get in touch with us, there’s absolutely nothing to lose.

All right, now, if you’re under $6,000 a month, we have a different Superfly offer that’s very similar, but different. And again, nobody else is doing this. But if you’re under $6,000 a month, you’re new or aspiring coach. We have a guarantee offer. And our guarantee is that if you don’t recoup your investment, we will work with you until you do.

So again, nothing to lose. You will make your money back. And it’s different because we say you’ll make your money back rather than double your money just because you’re when you’re a newer aspiring coach, things move a little bit slower because you have to put pieces together, build your infrastructure. So it takes a little bit more time. But nobody’s offering that guarantee.

So we have two guarantees out there no matter where you’re at. And we’re able to do that because of our success and our track record. I looked at all the data recently and I was like, wow, like this is unheard of. We’re ready to roll out this money back guarantee offer because we have everything dialed in and our clients are crushing it, which is the coolest thing in the world. All right, so those are two examples of our Superfly offers.

If that sounds amazing to you again, we can’t offer it to everyone. We can’t take on board ten0 clients with these type of offers because we work very closely with you because we don’t get paid unless you unless you get those desired results. So again, win win for everybody. But if you’re interested, hop on this now. I’m not sure how long we will run this, so definitely get in touch with us.

We’ll let you know if it’s still running and if it is, we will extend those super fly offers to you. All right. So those are three tips, guys, on how to take your boring normal, commoditized offer and make it super fly. So rather than scroll on Facebook 3 hours this afternoon or 3 hours tomorrow, spend 3 hours, make your offer Superfly and get in touch with us because you have nothing to lose.

Alright, so that’s it for this episode. Guys, we will see you in the next one.

Hey, Dino Gomez here And if you enjoyed this episode, be sure to head on over to the secretsofcoaching.com for more resources, downloads, videos and cheat sheets to help you grow your online coaching business. Alright, and if you picked up a cool tip or strategy from this particular episode, we would love a five star review where every single month, we choose one lucky winner to win access to one of our coaching programs.

All right, so that is it for this episode. Guys, we will see you in the next

bye bye.

 

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Written by chelseam2 · Categorized: Online Coaching, Podcast, The Secrets of Coaching Podcast · Tagged: Irresistible offers, premium clients, secrets of coaching

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