Hey, you guys, Dino Gomez, you’re founder of Coaching Launch, as well as Seven figure visionary. And in today’s video, we’re going to talk about how to sell high ticket as a spiritual life coach. Let’s get into it right now. All right, guys, it’s a question we hear often. How do I sell high ticket outside of the make money on my niche as an online coach, for example? Let’s just say you are a law of attraction coach or otherwise you’re a spirituality coach, some type of life coach.

How can you justify prices of, let’s just say, five figures and up? In other words, ten thousand dollars or more for your coaching services? Well, that is what we’re going to cover today. It’s really, guys, it boils down to a two step process. Before we get into that process, though, I really want to talk about Niches. All right. And in particular, the three evergreen niches. I think we’ve all heard of them before, but we have health, we have wealth, and we have relationships. All right, so we have health. Wealth, health, wealth and relationships, so we’ve all heard this before. These are the three evergreen niches. Well, what’s really interesting, though, is actually I mean, there is hundreds, if not thousands of coaching niches out there. I mean, just all types of crazy niches. There’s niches where you help a particular small business grow their business. Maybe you’re a coach for dental practices and you’re helping them learn how to grow their dental practices.

There’s literally thousands of coaching niches out there. But what’s interesting is amongst those very particular niches, which I like to call some niches, almost every single niche falls back into driving one of these three things, one of the three evergreen niches. So, for example, let’s just say you are a law of attraction, coach. All right. And so you help people attract abundance. All right. And it’s going to be different with each client that you work with, what they’re really struggling with.

But when you ask your potential prospects, what does abundance mean to you? What what do you want to attract into your life? They’re most likely going to say, well, like my health isn’t that good. Or they’re going to say, you know what Like, I’m really looking to attract money into my life. I really like to attract better relationships or my significant other into my life. So really, what you’re doing, your messaging is I’m a law of attraction coach or I’m a life coach.

But when you break it down, you’re really helping people. And one of these three aspects. All right. And so that’s step number one is realizing what primary niche are you actually in as a spiritual coach? And again, you might be like you might help somebody access their Akashic records. I have a woman in my master mind. She sells fifty thousand dollars coaching packages and she helps people access their Akashic records, which is awesome. So they have infinite knowledge.

And so it’s different for each one of our clients. But each one of our clients want to access their Akashic records so that they can in particular attract more money into their life, have more prosperity. What is more prosperity means to them? It might mean wealth. It might be again, if let’s just say if somebody really wants to travel more in their life, that you’re basically still in the wealth, wealth and health category there. So if someone is looking to access their Akashic records, which is something to look up, if you haven’t looked it up, it’s very interesting.

They might be looking to access their Akashic records so that they have better relationships in their life. So as a law of attraction, coach, as a spiritual coach, you might have messaging that says I help female entrepreneurs become purpose driven, mission driven, more conscious, and have more abundance. It’s really you really want to look at and which areas are you serving your clients because you’re really serving them in one of these three areas. So, for example, we’re not talking about the wealth industry today.

Right. Because it’s it’s kind of common practice. It’s very easy in the make money online or make money space. Right. If you’re going to help somebody make money, it’s very easy to justify ten thousand twenty thousand thirty thousand dollars for your coaching services if you’re going to make them even more than that. There’s a direct correlation mathematically. So how do you justify like better health, for example? So if if again, if you are somebody who is a lot of traction, coach, and you’re going to help somebody attract better health and abundance into their life, what is the what you want to look at?

How can you charge ten thousand dollars for your coaching services?

Well, think about what would happen if somebody lost their health. All right. If they were at a loss, if they lost their health, everything. I mean, it’s more expensive to lose your health than anything else. All right. And so if you think about that right. Let’s think about medical bills. Somebody gets really, really sick. What happens? They’re out of work for months, maybe even years now. They have zero income coming in.

They have some type of disease or something horrible. Right. And then the ones that do that put stress on relationships and then all of a sudden the relationships might not be as good. The family life is not as good. And again, it really ruins all parts of life. But not having great health becomes really expensive. Very, very, very, very fast. And so you should be able to you have to learn to quantify. Right.

That’s step number two is figuring out where you’re really helping people as a spiritual leader. And then the second step is being able to quantify the value of that service, because if you’re helping somebody with health by ten thousand dollars to make sure that somebody that regains their health, maybe they have some type of sickness or chronic fatigue or otherwise like chronic muscle pain or whatever it is, if you can solve that problem for them, what that’s going to do is, again, it’s going to allow them to make more money because you can’t you can’t make money if you’re not unable to work, don’t have energy, are literally in pain all day.

Right. It’s going to help them with relationships. And so speaking to your prospect, you’re really talking to them about, hey, what’s it going to cost you if you lose your health? Right. You might lose your relationships or you might lose your job. You’ll have no income coming in like all these different things can happen. Right. And that adds up to a lot more money than your services. So your return, your clients return on investment for investing in their health with you is massive, is massive.

Right. Same goes for relationships. So, again, your clients attract more abundance into their life. And in particular, you have a prospect who is like, yeah, you know, I’ve just had such a tough time with relationships over the last ten years and I’ve tried everything that it’s working. Like, I really just want to find my right fit or life partner. If you’re helping them with relationships, how can you charge ten thousand dollars?

Well, again, first off, there’s two different versions of this, right? If you might be working with a prospect who is in a current relationship, they’re married. And if that’s the case and the marriage is kind of rocky right now, you’re working to help them save their marriage right now. Ten thousand dollars is a small fee to save a marriage. All right. Because when you go through a divorce, all the legal fees, all the divorce attorney fees, then all of a sudden you have to sell your house.

There’s so much if you have a house, you sell your house. There’s some hassle and get to split all your assets down the middle. You go to like mediation and all this stuff. You said all this time, energy and effort, which takes away from your productivity perhaps to work and create more wealth. But then also, what does it do? It creates horrible emotions. Your kids might get separated now. All of a sudden the entire babysitters and all of a sudden there’s you have to drive people to school or do different things.

And schedules change around all this stuff. That’s going to be way more expensive than just ten thousand dollars. For you to help them solidify and improve their relationship and so that’s an example of relationships as far as when couples together. Well, what about if somebody is looking to find their significant other right? Can you justify ten thousand dollars? Yes, absolutely. Absolutely. You can listen and much more, because when you think about it, like what is like to somebody that is priceless, finding your soulmate or otherwise your significant other like is absolutely priceless.

And so you can’t really put a price tag on that, that you’re creating a family and it’s the right partner for you and the memories and experiences that you will have. Absolutely priceless. Because, guys, what really happens here that I don’t see a lot of people talk about is I always hear. Right health, wealth, relationships as the three core niches.

But really what happens here in the middle in the middle is happiness, all right, because happiness is what drives everything people do, drives everything. Why do you want a relationship? So you’ll be happier. So why do you want a relationship? Because I want to start a family. Well, why do I want to start a family? Because I want kids. Why do you want kids? Because they’ll make me happy. I want to see a little mini me running around.

Right. Why do you want. Well, what? I want to travel more. I want time freedom. I like my job. All right. Why don’t you like all those things? Well, they may be depressed or they may be frustrated. I get frustrated in traffic. I want more wealth so I have more time for can travel and buy my dream home. Why do you want all that stuff? Because I want to be happy. All right.

Why do you want health? Well, I can’t do anything else in life. And if I feel horrible, it’s hard to feel happy and enjoy life. Right. So in the middle of this that nobody really talks about is happiness. And so when you are a spiritual or life coach, right. And you’re breaking down with your prospect and or otherwise you’re messaging and so forth, is that you are a law of attraction, coach, and you help people attract more abundance into their life.

And in particular, you might say, more abundant, more plentiful relationships or more help them attract money into their life. Whatever it is. What you are really doing, you need to figure out is where are you serving your prospects? It’s going to be one of these three core areas and one manner, shape or form.

And what that allows you to do from there, when you look at it at that perspective, is you can break down the value of your services. And as long as you can communicate that value correctly to your prospects, right. Then you can go ahead and enroll in that high ticket services. Right. Which is going to be a massive return on investment for them, given that you are a great coach and you know how to deliver on your promise.

And so that is how, guys, you can sell high ticket as a spiritual, spiritual coach or otherwise as some type of life coach. Really, it’s a two step process. First, really figure out which of the three core areas you’re helping your clients in as far as your niche and then quantify the actual value of your services and helping your client go through that transformation. All right. And so, guys, if you liked this training and you want to learn more about how to sell high ticket, in particular, how to attract more clients into your coaching business, beneath this video, there’s a free ebook for everybody.

I walk you through twenty one social media posts to land coaching clients, one hundred percent for free. It’s beneath this video. Otherwise, guys, if this video training was helpful, we come out with two to three videos every single week and we have a bunch more stuff coming out. And so be sure to hit the subscribe on if you got some value from this. If you guys have any questions, drop us off in the comments section below and I’ll do my best to respond to everybody.

Otherwise, guys, I hope this video was helpful and we will see you in the next one.

Hey guys, Dino Gomez here, founder of Coaching Launch, as well as seven figure visionary, and in today’s video training, we’re going to be talking about how to sell high ticket. Let’s get into it right now.

All right, guys, coaches and course creators always want know how to sell high ticket. How do you raise your prices? How do you charge ten thousand dollars or more for your coaching services? So that’s what we’re going through today. I want you guys to know this is part two of a video training series on how to sell high ticket. There’s another video we recorded earlier that’s on this channel that you should go back and watch.

It is part one on how to sell high ticket. Today, we’re going to be focusing on the four key components, the four acronyms to sell in high ticket. So let’s dive right into this, OK? And I do want you to know it is the best day of my life, which is why I’m wearing this t shirt. All right. So step one, guys, to sell high ticket, you have to you have to be concerned with who your audiences are.

This is a big one, guys. Who are you selling to? All right. If you are selling to aspiring entrepreneurs, it’s going to be tougher for you to sell high ticket because they might not necessarily already have the funds and capital to invest more to invest by figures into your coaching services. Right.

Versus if you’re if you’re selling to CEOs, if you’re helping CEOs as an example is to say you’re a relationship coach instead of being a relationship coach just for regular, regular folks, if you’re a relationship coach for CEOs much they have a lot more reason to make their relationship work. Obviously, divorce is very, very expensive and cuts their income in half. So ten thousand dollars to save a marriage is not very much to them. Likewise, guys, if you’re a spirituality coach and you might say I’m a law of attraction coach, what if you’re really a law of attraction coach and you’re helping people gain more abundance, attract more into their life, really?

Where you helping them attract more abundance? You’re helping them with wealth. Relationships are health, right? Again, if you’re in the fitness phase, too, if you’re focusing on let’s just say you’re a fitness coach, right. Rather than helping your average Joe lose weight, what if you help online entrepreneurs stay fit? Right. And that that is a lot more valuable, say, monetarily wise to an entrepreneur, because their health as an entrepreneur is everything right.

If you lose your health as an entrepreneur, you stop working in your business dies. So it’s really important as entrepreneurs that you stay healthy. So, again, your audience is going to dictate a lot as far as what your prices can be and to different audiences, your services can be more valuable to them. And so step one, guys, is focus on your audience. All right. Step two is your promise. All right, and so your promise has a lot to do with your messaging, all right, and so, in other words, what are you what’s the end result? What’s the transformation you are promising to your audience? Right. As an example, I see a lot of coaches out there, and this makes sense that there is a kind of progress or an upgrade. But a lot of newer coaches, right. They will have the messaging. Hey, I help struggling entrepreneurs land their first client.

That’s often what they say. And so what they’re promises is like, I’m going to help you land your first client. That’s not a huge promise. It’s a great promise. It solves the problem, but it’s not a huge promise, just landing one client. And so to land one client, people that aren’t necessarily going to be willing to pay ten thousand dollars just to learn how to land one client. All right. And so as you look at your promise, think of how can I upgrade my promise so that it’s a bigger promise, it’s delivering more transformation.

All right. So taking that example that we just did, instead of I help struggling entrepreneurs land their first client, it can be I help entrepreneurs grow to six figures or multiple six figures. All right. That message is different. The promise is different. It’s a much bigger promise. I think a lot of people out there are happy to pay ten thousand dollars to learn how to grow and build a multiple six figure business. Right. That’s a massive return on investment.

All right. And again, this is important why you guys go back to the video training number one on how to sell high ticket, because in that video training, we go through the timeline that helps you realize the value of your services, because, again, if you’re teaching somebody, for example, how to land clients, you’re basically teaching them a skill set that they’re going to carry with them for the rest of their career. All right. So if you have a forty five year old client, you teach them how to land clients. They have that skill set for another two decades. All right. So the amount of value you’re bringing them for them to master is to say sales or client attraction at age forty five. They have two decades more. They can use that skill sets that’s going to compound for them. Now, that skill set, if you charge 10K to show them how to upgrade their sales and attract more clients in their business, they land an extra client every single month over the course of two decades that that turns out to be hundreds of thousands, if not millions of dollars.

And so that’s again covered in video one more extensively. But you have to understand what I call the compounding effect of knowledge. Right? Like why acquiring knowledge now serves you not just now, but for the rest of your entrepreneurial career. It makes sense to invest now and have that skill set with you forever. It turns into a ton of the results compounded to become massive. All right. So that’s in video one covered extensively. Guys, I’ll leave that up below if you guys haven’t missed that one.

All right. So we have audience, then we have promise. And then right here we have support. Or otherwise services. All right, so as as an example, the first my first coaching program was an online course teaching Facebook ads. All right. And it fell into the definition, of course, because it was mostly people got to log in to a training area and there is a bunch of videos. We didn’t have a Facebook group. All right.

The Facebook group is a level of support, but it’s not much support. And so what I wanted to do is I wanted to raise the prices of our Facebook ads program. People were getting amazing results in that program. We have over 350 testimonials over there. And so I wanted to raise the price of our coaching program. So what did I do? I increase the level of support we added in I hired additional coaches, Facebook ad experts, to be inside of our Facebook group.

Also, we began hosting multiple calls every single week on Zoom, where we would literally, literally go into are our members Facebook account. When they’re struggling with something, whether it’s their funnel setting up their pixel or any of the technical issues, our coaches literally help them through the technical issues, set things up for them so that their campaigns are easily run right. What we figured out was that people were struggling with some of the tech. So I was like, how can we increase our support and services?

OK, this is what we’ll do. Host several calls per week. They will be tech strategy calls and with zoom. If you guys don’t know if this functionality, you have remote control settings. So with our members permission, we’re able to control their computer screen. So if they were having trouble figuring out how to add the pixel to the website or how to build a funnel, we would literally be able to our coaches do it for them on the spot.

All right. This increased success rates dramatically, because if you’re pitfall was that the tech was holding you back, we increased our services and support to make sure that that got done for you so you can actually start running ads for clients and getting results. And then our testimonials skyrocketed. Right. And so when we upgraded our support and services, we also raised our price. We increased our price five X and people were happy to pay it because they’re getting a massive return on investment because all of the support was there to make sure that they got results.

And so look at how you can upgrade support and services. That’s what we did in our first coaching program in our mastermind seven figure visionary, which is for online coaches. We have ridiculous support besides just one V one calls. Right. We have brought in all of these different experts. We have a copywriting expert, a Facebook ads expert, organic marketing expert, a sales expert, and then a systems and operations coach who will help you learn how to hire and delegate services.

Right. So that you, as a coach, spend more time in your what we call a zone of genius and your productivity skyrockets and so does your actual business. So we have all these different coaches in there that are providing all these different types of calls so that wherever you need support, we have you covered. All right. And so our clients that are inside of our new mastermind’s seven figure visionary love it because they no longer need to hire five different coaches for all different things.

And they’re not hopping on a Zoom call with one hundred other people or they never actually get their question addressed and said, we have all these different coaches covering different subject matter. So instead of a mastermind, we have massive support and services that allows us to charge a higher ticket price because it’s more valuable to our clients and they get much, much, much, much, much better results because of that support. And so that’s the third one. The last one, guys, is and people don’t talk about this at all is duration.

Duration is big. How long are you providing these services? So, for example, if you’re a coach and maybe you’re offering one via one services or let’s just put it like this, maybe you’re considering hiring a coach, right? If they were going to charge you a thousand dollars or maybe they’re going to charge you five thousand dollars, if they’re like, yeah, it might be one. Coaching is five thousand dollars for one week of coaching. And you get three calls with me over the course of seven days.

It’s five grand. That’s not a very long duration. All right. And so if you change this duration to be six months or even 12 months, right. It’s much easier to justify charging ten, twenty, thirty thousand dollars for your four year coaching program because you officially have a mastermind. People have are getting your support and your services over the course of six months, even even even up to a year. Right. And so look at the duration.

Right. That’s a much as another key component of being able to justify charging high ticket, because, again, if you have a versus like a six week program, like a six week program versus a six month program, as vastly different people. And our mastermind know that they’re going to get our support and have all these different extra level coaches to support them. Right. And they’re going have access to that for anywhere from six to twelve months, depending on which option they sign up for.

And so that as well allows you to raise your prices because you’re servicing your clients for a longer period of time. Now, guys, this is are the four key components to selling high ticket. But I guess I want to make this clear guys don’t think that, like, you just take this and run with it and build and then they started selling High ticket. I don’t want to make that false claim and promise that, like, you just do these four things and you’re good.

There’s a lot of nuances that go into this, right? Upgrading your message and having the marketing that attracts the right audience, actually dialing in what the promises, knowing what your clientele prospects want so that they’re willing to pay high ticket for understanding how to deliver additional levels of support and services, which areas but areas are problematic. How Actually designed your program? What goes into it? Actually, being able to sell is a whole different thing and communicate the value of your services on these types of calls.

And then again, program design. So there’s there’s a lot of different components that go into this. And so I just want to be very clear. These are the four main components of it. But inside each of those components are a lot of different things. And so, guys, if this video training was helpful, we do it. We do two to three of these video tunes every single week. So be sure to hit the subscribe button.

Also, if you have any questions, drop a question off below. And if you guys are interested in uploading your coaching business. All right. To grow into what we’re seeing our clients doing is are they’re growing to multiple six figures and are on track for seven figure run rates. Then go ahead. I’ll leave a link beneath this video where you can check out seven figure vision area, which is our online mastermind for online coaches, where you get all of that crazy type of support that I was talking about.

We have amazing testimonials coming out from it. It is a brand new mastermind, and so we’re super excited about it. We’re supporting our our clients at a very, very high level. And it’s just awesome what’s happening in there. So if you guys want more information about that, I’ll leave a link beneath this video. Otherwise, guys, be sure to stay tuned. We will have a bunch more cool video training coming out, as well as a podcast that’s launching soon called The Secrets of Coaching, where we are going to currently discuss, consistently discuss all the tactics, strategies, mindsets, upgrades, mistakes we’ve made and learning lessons to grow a six to seven figure online coaching business.

All right. So stay tuned for all of that, guys. That is it for this video. I hope this video was helpful. We will see you guys in the next one.