Hey, guys, Dino Gomez here and in this video today, we’re going to be talking about the two different types of online coaches.

All right, guys, so I got this analogy actually from Alex Becker, who did an amazing job of breaking this down. He did this in a different metaphor. But I want to tie this into the coaching space. So if you’re not learning, coach, listen up, because you probably fall into one of one of these two categories.

You’re either a raider. All right. I’ll put that up here, Raider or you’re an aristocrat. You’re either a raider or aristocrat. So what’s the difference between a raider and an aristocrat? Well, the Raider, they normally have very quick success. They move really fast. This is like your social media influencer, right? They love talking that they’re doing Facebook lives left and right. They’re all over the place. They’re kind of a micro influencer. They’re throwing stuff at the wall.

They take imperfect action. Right. They’re just the doers. Right. So they’re leading the charge. Right. And so raiders are doing absolutely everything. They lead the charge. They normally have very quick, very quick success. But then they get stuck. They literally get stuck sometimes around this number, sometimes a little bit higher. But they’re so focused on being out there on social media and doing a bunch of things, making too much noise. They find that success, but then they get stuck because they’re not an aristocrat.

Now, one of those aristocrat do an aristocrat is up here and they think an aristocrat is all about numbers. All right. They’re about numbers, systems, delegation, task, teamwork, infrastructure. All right. They put together the process like that, the entire systematic framework to grow a business to bigger numbers. All right. Things like seven figures. All right. That’s what they’re aristocrats thinking about is how can an organized team put together SOP’s systems, delegation operations, all of this stuff so that we get to this bigger number?

Also, the aristocrats thinking like, how can I work in my zone of genius and delegate out to team members, all these other things that need to happen so that I can focus on long term vision and what’s going to actually help us get to these bigger numbers, help us impact and serve more clients. All right. So that’s what the aristocrat does. They’re all about like numbers. They’re all about numbers, system, delegation, task organization, long term vision.

And the raider is just about going crazy really, really fast. And to make things happen, they get short term success, they get stuck. What happens is the radar needs to become the aristocrat if they want to go from these types of numbers. Right, to like these seven figure numbers. All right. And so the question and comment below, guys, let me know, are you a raider or are you an aristocrat right now? Which type of personality are you are.

And so if you are a raider, right, then again, you are probably having some success as play. I find it really easy to land your first initial few clients. But then the problem is that you run out of time or you get burned out or you get stuck or you start jumping from industry to industry or you don’t hire a team and you’re afraid to hire a team. You’re afraid you’re unorganized. You’re probably not an aristocrat thinking long term vision.

You’re bad with systems and operations. You probably have a million tabs open on your computer and you probably have like just a million different things on the door around your desk and everything like that. That’s just the personality of a raider. And that’s great for starting the business. But if you’re an online coach and you want to get to the bigger numbers, guys, you’ve got to start transforming into this right here, the aristocrat who’s really thinking and is operational at the top of the business.

And so, guys, I hope this is helpful, right, to put in perspective and have yourself reflect kind of where you’re at in your coaching business. Right. What what your strengths and weaknesses are really important. Right. As an online entrepreneur, as a coach, to know what our strengths and weaknesses are. Right. So we can we can get better at our weaknesses. Right. And do what we can to spend more time on our strengths, because that’s the only what’s producing for us.

And so, guys, if this was this is helpful. Right. And if you figure it out right now, you’re like, oh, my gosh, that really makes sense. I’m totally a raider. I’m not good with numbers, delegation, team systems and organizations and guys. That’s all that’s missing we need. Let’s help you become the actual aristocrat so that you can get to these bigger numbers, multiple six figures, seven figures and beyond. Right.

Got to be the aristocrat. And so if this training was helpful, guys, and you’re like, dang it, I’m totally a writer, then what you have to do, guys, is beneath this video, there’ll be a link. Click that link. It’ll be in the description of the video or in the first comments. And if you’re a writer, definitely click that link because I’m going to take you to another free training. We’re going to show you the five profit levers to grow your online business, to basically transition from the Raiders mentality into the aristocrat mentality so that you can start thinking big picture, start building teams, operations, systems.

We’re going to show you some really cool ways to do that. Really cool ways, data driven ways, case studies, all these different ways to take you from raider to progress over to Aristocrat. All right. And so I hope this was helpful for self reflection wise to realize where you’re at in your coaching business. And so what you want to do is, is go ahead, click that link. If you want to check out how to transition from a raider to aristocrat’s can grow your business seven figures. That’s in the description. That’s it for this video. Guys, I hope that was helpful. Dino Gomez here. We will see you in the next one.

Hey, you guys, Dino Gomez here, founder of Coaching Launch, as well as seven figure visionary, and in today’s video training, we’re going to be talking about how to beat imposter syndrome as an online coach. Let’s get into it right now.

All right, guys, so you’re an online coach or you’re an aspiring online coach, but you have some self doubts, right? Imposter syndrome is sneaking in, is creeping up on you. You’re starting to wonder, am I good enough to coach? Do I have enough qualifications to coach all these types of things? It’s slowing you down a little bit today. We’re going to break down three different ways for you to smash imposter syndrome. Let’s dive into this right now and hop on over to the whiteboard.

Right. So first thing, guys, with imposter syndrome, normally your experience and experiencing imposter syndrome because you’re focusing on your competitors. All right. You’re focusing on your competition. All right. Now, when you focus a lot on the gurus, right. They have to have such a bigger following than I do. How am I going to make it or how am I going to carve out a space if they’re so big and they have this amazing team and marketing and all this cool stuff that I don’t have.

Right. Or you’re looking at them and oh, my gosh, look, they’ve made so much money, there’s no way I could ever make that much money. There’s no way I could ever speak as good as them on camera. There’s no way I could ever speak on stage in a million different things that are swarming through your head. Well, imposter syndrome starts when you get outside of yourself, guys. What you’re doing is you’re focusing all of your thoughts and energy on what your competition is doing rather than focusing on.

Right. Your clients. All right, it is really easy transition here, guys, rather than focusing on how awesome your competition is? Instead, focus all your energy on your clients or your audience. Right. How can you become a better coach to your clients? How can you make your programs better? Can you send out a survey and survey your clients and ask them what parts of the program they really like? So you could do more of that and figure out what parts of the program they’re struggling with.

So you can fix that, make it even better if you focus on your clients. How can I get them more results, make things easier for them, give them more resources and tools, bring in additional coaches like all these different types of things. If you focus on how you can make your coaching program better, your service better and focus all of your energy on your clients, right, then you’re not sitting here looking at your competition and you’re serving your clients, you’re going to get better results.

That’s going to build your confidence and trust. You’re going to start landing more clients because you’re focusing on the right thing. All right. So step one, guys, to beating and getting over impostor syndrome is to just redirect your energy, stop focusing on yourself and how you compare to your competitors. Just start focusing on how you can be a bad ass coach and mentor to your clients. That’s going to help you guys out of time. That’s number one.

Number two is look around your office, your house, in your wardrobe and things of that nature in your garage where wherever you might be and look at some of the things that you have personally bought that you have bought. All right. Let me give you an example right now. My favorite plain white and plain black t shirts I buy on Amazon. Guess what? They’re not Hanes or some nationally acclaimed big brand. They’re just some random one off brand.

I’ve never heard of that. I don’t even know how they made it on Amazon. I don’t even care. The fact of the matter is, I bought these t shirts because I want to try them out. They happened the cut in the wear and how they feel on me. I tend to like them more than the bigger brand Hanes. Look around things that you bought in your house, things weird widgets and things you bought on Amazon.

Everybody buys weird stuff on Amazon, like look at that stuff. Right. And take appreciation to the fact of all of the non corporate brands that you bought, that you enjoy it. Like if you bought, you know, just a little electronic selfie ring, liked to shoot videos or whatever, if it’s not like the major name brand company. But you like it, it works really well, like take notice of all that. Right.

And then reflect on that. Right. For example, I love my plain white t shirts and my plain sweaters that I work out and they are not a big brand name. They’re not Nike, OK. And but I like them. They’re cheap, they’re affordable and they fit me better. All right. And so if you start paying attention to all the cool things, it could be like a little piece of jewelry you bought on Etsy from somebody who handmade that jewelry.

And that’s like your favorite piece of jewelry. Maybe it’s a necklace or some hat or something like that going on vacation or a t shirt you got while traveling. It’s not some big name brand, right? Those big name brands, those are the big guru competition. All right. That that you’re getting tripped up on. All right. So don’t give up on that. Notice that you appreciate these smaller brands and stuff because of the product or service that they provided to you.

For example, like my favorite restaurants are Hole in the Wall Mexican restaurants. Now, that might be because the last name is Gomez and it runs in my blood, but I don’t want to go to some corporate Mexican restaurant like the. Absolutely not. I want to go to a hole in the wall like nobody knows about it. Mexican restaurant. They’re going to have stronger margaritas. It’s going to be delicious food like I’d like. The recipe is going to be passed down.

It’s going to be it’s just that’s what I prefer. And so when you start taking notice of all those little things, then what you can do is go, huh? Well, if I’m a starting new coach or if I’m not my coach, I can be that non name brand. Right. And if you yourself are appreciating by random products and stuff like that that aren’t the big corporate products and services, then you can realize, right, that there’s so many millions of people out there that are going to prefer your brand, your style, your voice, your goofiness, your humor, your whatever it is you’re going to prefer you, your personality, more than that major guru.

Not everybody is going to choose the metric over. There’s such it’s such a massive market that there’s plenty of potential clients. They’re going to choose you just for the year, your likeness, like your personal your personal style. And so you need to recognize that that personal style is your asset. All right. And people are going to choose that just like you, you choose the little small family owned restaurant or the random things on Amazon, your clients are going to choose you for the exact same reasons.

All right. And so when I did that exercise myself, I just looked around. I was like, I don’t even know this came from somebody handmade. This or whatever is a cool piece of decoration. I’m like, yeah, that completely makes sense. Like not everybody wants main corporate boring stuff, but, you know, and so that put that in perspective. When you’re in comparison mode with your competitors, be like, no, not everybody wants the big guru who doesn’t even have a ton of time to give them proper mentorship because they’re so big.

So really put that into perspective. That will help you as an on line coach. As well, get over impostor syndrome. All right, that’s number two. And then number three is don’t. Over. Promise. Don’t overpromise, guys. You are going to absolutely feel like an imposter. All right, let’s just say you are teaching people how to make five caveman’s. All right, if you’re racing around the Internet saying, hey, I’m going to show you how to make a million dollars or several million dollars, you’re going to feel like an imposter because guess what?

You haven’t done so yourself yet. So if you’re making five a month, what you can say in your messaging is, hey, here’s how to make five thousand dollars a month. All right? Because that’s one hundred percent true. All right. But if you run around and maybe you’re a fitness coach, if you run around as a fitness coach, you don’t have six pack abs and you’re like, here, let me show you how to get six pack.

Abs is going to be really challenging for you because you don’t have six pack abs. Maybe you just say, hey, let me show you how to lose weight and stay lean. Right. And so if you don’t overpromise, like overpromising will absolutely make you feel like an impostor because also your audience will realize things don’t match up. You’ll start getting some interesting feedback from the community and and that will affect how you feel. You’ll start feeling like an imposter for sure.

All right. And so don’t overpromise. Now, an example I do want to give you guys right is let’s just say you run an agency, you make five thousand dollars a month or you’re a copywriter, you make five thousand dollars a month and you decide that you’re going to coach people on how to become a copywriter. All right. And so you can say, here’s how I make five thousand dollars a month as a copywriter. All right. Now you are on board your first client.

All right. And this first client, within two months, lands like seven or eight clients. Your first client all of a sudden is now making twenty thousand dollars a month. All right. Your first client, your first client went way past you. You’re at five thousand dollars a month. Your first clients now at twenty thousand dollars a month. That’s an awesome thing. That means you’re a great coach. That happens for a lot of different reasons.

Right. Maybe this first client of yours has a 10 year background in sales. They’re just a sales ninja. They come in, you taught them you’re awesome copywriting or technical skill set. And they took that, ran with it, use their sales skills that they’ve had for ten years, went out and sold everybody and now they’re doing twenty eight month. That is awesome. That’s amazing testimonial for you. Now what you can say in your messaging, right, is here is how my clients are making twenty thousand dollars a month.

All right. So you’re able to say that because that’s a result you’ve produced for your clients. OK, and so that’s that’s a big one. Is again, if your clients pass, which a lot of at some point in time, if you’re a great mentor and coach, your clients will pass you up. You can start talking about how they’ve achieved success through your system. All right. But don’t go around saying, hey, how to make ten million dollars if you have to make ten million dollars before guys so simple, don’t overpromise.

So just to summarize, guys, get rid of imposter syndrome. Stop focusing on yourself and your competition. Focus on your clients. Remember to look around your house, your garage and your car or whatever it is, right. All the things that you buy, the restaurants you eat at, the services that you bought before. Right. That are not big. Commercial national companies recognize that there are so many people out there, including yourself, like to buy from the smaller guy or gal.

Right. And that can be you. Number three don’t overpromise. That’s simple. All right. So those are the three steps, guys. I think if you do those three exercises, combined with a meditation and some and some mindset work and things like that, you will get over your imposter syndrome and become an awesome coach. So, guys, if you like this video, be sure to hit the subscribe button. We have a ton of awesome training coming up.

Also, guys, if you like this training, I will link below we just launched our podcast. It is now on iTunes. It is called The Secrets of Coaching. All right, The Secrets of Coaching. It’s on iTunes right now, guys. It is filled with all types of crazy tips and strategies like this so that you can get all this type of value while you’re out jogging, exercising, doing the dishes, cooking, cleaning or otherwise doing your commute to work or just driving to the grocery store.

You can get in some of these types of tips and strategies that will help you grow your coaching business while you’re on the go. That’s neat, this video. Otherwise, guys, I hope this training was helpful. We will see you guys in the next one.

Hey, you guys, Dino Gomez here, founder of Coaching Launch, as well as seven figure visionary. And in today’s video, we are going to be talking about why I forced my clients to take vacations. Let’s get into it right now.

All right, guys. So why do I force my clients to take vacations? All right, and basically what we’re going to break down is this why vacations, equal money? I’m going to go through three different reasons why vacations and time off equals money in the online coaching space. And so a little bit of a back story here, guys. This is what I do with my clients. Like sometimes I vibe with my clients. I know where they’re at, what they’re doing and so forth.

But almost once a month, I tell all of our clients, I’m like, hey, you guys are taking a four day vacation. You’re taking Monday off and you’re taking Friday off. You’re going to a four day weekend. Go to the lake, go to the mountains, go to the beach, go skiing, go do your thing, have one drink beer, hang out with family and friends like recharge, no social media, no posting online, no scrolling Facebook and doing all that.

I’m, like, completely unplug and enjoy vacation. All right. It’s why in the world, as a mentor to our clients, why would I tell these coaches to do that, to actually take time off? Right. That’s what we’re getting into today, guys. It’s kind of interesting, right? So. First reason, guys is I tell people to take vacation because of this, what ends up happening is, to be honest, like if you sit down to work an eight hour day, most likely you’re not working all eight hours.

All right. What our brains get tired after a certain point, like you really have about four or five good hours every single day to do work, which is why we consistently are telling our our clients and so forth that they need to focus on the three profit levers inside their business and get those three profit levers done first thing in a day. Write the three things that are going to make the most dramatic impact on growing their business and achieving the results that they want.

They need to get done first thing the day before anything else, because again, as the day wears on, you get a little bit more tired. That’s when you start scrolling social media and wasting time and energy and doing different things and looking on YouTube and all that other stuff. And so what ends up happening, guys, is when I forced my clients and I literally tell them I was like, hey, I better not see you post anything or do anything on social media if I even hear about it right, you’re in trouble. I tell them that you’re taking Friday off. Go enjoy it. Enjoy some time. Right. And so I tell them that because what happens is we we innately right. When we sit down at our computer, we think we’re working as long as I’m in my office or as long as I have my laptop out, I’m working. And in actuality, guys like most likely you’re not like for her for a good portion of the time.

So what happens is when I force our clients to take time off, it increases their productivity, because what they have to do is they go, OK, next weekend is forcing me to take Friday and Monday off. That means this week and the beginning of next week. I really have to get these important tasks done because I’m missing. I’m going to be taking a four day weekend so they get laser focused on getting the most important things done inside their business.

They focus right and they get done the three profit levers and every business has this, there’s like three crucial tasks that you should be focusing on getting done every single day, they’re looking to dramatically increase, you know, where your business is headed in your success. Now, the three profit levers, if you’re wondering what the three profit levers are for your business every single day to make sure your business, your coaching business is continually growing, I can’t tell you what it is because it’s different for every single coach.

All right. It depends on your niche, how much experience you have. If you already have a funnel built, if you already have a sales team, how many testimonials you have, what price point you’re at, all these if your is already built, all these different things. Right. So we work with clients on all different levels. Some join our programs and they already have a sales team. Others they’re the ones still doing the selling. So everybody’s is going to have different profit levers, things that they should be focusing on that are going to make the most dramatic impact on growing their business.

So we literally customize that for our clients based on where they are at. And we tell them, hey, this is what you should be focusing on. Right. These three things, nothing else. Right. These are the three things that are impact your business the most. Right. And we get them to focus on that and they become really, really productive. They are laser sharp focus on getting these three things done every single day. So that right, because they know that they’re going to be taking time off. And so that way they’re not goofing around and doing other things right. Because what’s really interesting is this why if you have two different businesses, why can two businesses open at the exact same time and the exact same niche, maybe the exact same city, maybe the exact same online coaching space, why does one sky rocket in success and the other one kind of dwindles.

All right, because when you think about it, guys, we all have the same twenty four hours in a day, right? So if two businesses are the exact same in the same niche, why is one dramatically taking off and the other one’s not when everything else is the same? Well, normally it’s because this business owner right here, what they’re focusing on, what they’re putting their time and their energy towards are profit levers, things that actually move the business forward.

All right. Because here’s the thing. We’re all going to have that forever. As an entrepreneur, you’re always going to have a never ending to do list. Like there’s a million things I want to do on my website and I want to do this and launch a podcast like there’s always a million things for us to do. Right. But what is critical, what separates a business from exploding in a coaching business, from exploding them, one from slow and gradual, perhaps success or even failure, is that this business owner, this coach, they know, OK, I do have a tool to do list of a million things.

But here are the three most critical things I must do that are going to have the most dramatic impact on profit. All right. So that’s the difference there. So what happens is when I tell our clients, hey, you guys are taking time off, right. And go enjoy time with family and friends and stuff like that, what happens is they get really focused on the profit levers and then there’s so much more productive. Right. Is the 80 20 rule of your workday, like 80 percent of your output comes from like 20 percent of what you do.

It’s these things that make the big difference. Right. And so it’s really, really kind of an interesting phenomenon to see that happen. But that’s what happens is our clients they get really focused they get the things done that they need to get done. They take imperfect action, they get better results and then they have time off. All right. Now it’s important to have time off as an online coach, which leads me to number two.

OK, so the second reason is I’m going to put recharge. All right. So as an online coach, you are literally the mentor to your clients. All right. And your clients are going to come to you and they’re going to come to you with all types of problems. They’re going to come to you with mindset issues. They’re going to say they might bring in some tell you about some personal issues going on, things they’re struggling with. Maybe they have some health concerns, like there’s a million different things.

Right. And you were there almost as a parent, but as a mentor to your clients. OK, so they’re coming to you and you are giving them a bunch of energy, a bunch of value. Right. If you yourself as the mentor and coach to your clients, if you are overworked, tired, stressed. Right. When you show up to your coaching calls, when you show up to give advice, you’re not going to be animated.

You’re not going to be full of energy. You’re not going to be positive. You’re not going to be giving the right advice. You’re not going to be you’re going to have a foggy brain. You’re not going to, there’s a million different things. You’re actually going to have your performance as a coach will go down if you yourself don’t take care of yourself. So if you’re not taking time off, right. If you’re not getting sleep, if you’re not enjoying time with family and friends and have enjoying some drinks and doing some things right, if you’re not living, you’re not going to enjoy your coaching calls.

That’s going to show up. You’re going to be dragging on the coaching call like I have to coach my clients today. Like, this sucks. And if you’re in that type of mood, your clients are going to pick up on that. They’re going to know that you do not enjoy coaching them. Right. And they’re going to be like, you know what? I really don’t like this coach. They don’t seem to care. Right. And it’s literally because you’re tired and you’re exhausted and you’re overworked.

So what happens is it’s really critical as an online coach that you recharge, that you do take time off like that. You don’t work the weekends like a bunch of our clients. Now, when they joined our program, they were overworked, like going crazy, working weekends. I got them to stop working weekends. I started forcing them to take three and four day vacations. Now, a lot of them don’t even work Fridays like they’ve decided. No, I’m always going to have a three day weekend like and because they’ve gotten so good at being productive when they actually are working Monday through Thursday that they can work for days now and their business is still growing.

It’s also because we’re putting systems and operations in place for their coaching business. Right. And we’re helping them build a team and that frees up their own time. Right. And we’re helping them sell high ticket. That creates more profitability so they can afford a team and deliver a better experience to their clients. It’s this whole revolving thing. It’s absolutely insane, guys. It’s really cool. All right. And so that’s what happens there. So as a coach, make sure you recharge, right?

Take time off and take time off and recharge. It’ll make you a better coach. It also allows you to have some time to step back and get kind of a thousand foot view of your business. And at that point in time, normally you can think a little bit and realize, oh, my gosh, here are the things that I should be doing that are going to make the biggest difference. You can think about the profit levers so you know where to focus your attention.

All right. And then number three, you guys is right here. It’s just happiness, happiness, right, because I mean, we all love as an entrepreneur, you have to love your business like it brings joy to you. It’s like, it’s fun. It’s a blast. It’s it’s competitive. It challenges you. And like all the things, it’s a dream job. You work from home with all the online coaching is a blast.

Right. So your clients get results. It’s a thrill. But guys like the number one reason if you break down why anybody does anything, it comes back to happiness, always comes back to happiness. Like why are you going to the gym every day? Well, so I’m in better shape. Why do you want to be in better shape? Well, so then, you know, I have more confidence. Why do you want more confidence?

Well, then I’ll attract a partner. Why do you want to attract a partner? Well, because that’ll make me happy, like no matter what anybody does. Like, why do you want more money? Well, because I mean, it’s always like it’s not that they want more money, they want more happiness. They believe the money is going to you know, they’re going to open up freedom and their ability to have more experiences and be happier.

So everything comes back to happiness. So while we’re designing and helping our clients design their dream coaching program, right. We are literally teaching them along the way to create the lifestyle needed to deliver excellent results, being an excellent coach to their clients because they’re taking care of themselves. Right. But also helping them, like, be happy because ultimately that’s why anybody does anything. So we’re delivering all of this all at once. And so that is why one, two, three, I literally tell our clients, hey, you better not work Friday, take the whole day off.

And when they do that, they recharge. They come back on Monday or Tuesday and they get to work and they don’t mess around and they’re that much more productive. And they focus on the profit levers because they don’t have the extra days of the week to do so. Our mind is that powerful guys. We only use two percent of our brain capacity, which is insane. Whole nother YouTube video. We only use two percent of our brain.

Right. And so it’s amazing what happens when you force yourself into a corner, like amazing things happen. I’m sure you guys have all had some type of experience in life where you’re forced into a corner and you somehow made it out. Like that’s how that’s why you always make deadlines. That’s why in college, in high school, if you procrastinated, you still got your PowerPoint done right and delivered it the next day. Like people get things done when they’re put in the corner.

So if you force yourself to get things done in a shorter workweek, you will get it done. All right. And so that is it for this video. Guys, I hope that was helpful. That is why we force our clients to take time off. I hope you guys do the same if you’re an on coach because it’s absolutely beneficial to you. And if you like this video, guys, be sure to hit the subscribe button, drop us a comment or something like that.

If you want help growing your online coaching business guys beneath this video, there’ll be a link we can call with our team. It is a free strategy call. We’ll walk you through our cool systems inside our program to see if we’re right fit to help you grow your online coaching business. Otherwise, guys, I hope you enjoyed this video. We will see you guys in the next one.

Hey, guys, Dino Gomez, and this video training today, we are going to be talking about how you can land coaching clients without any money for advertising. Let’s get into it right now.

All right, guys, so today’s video training is going to be awesome. We are going to be covering a very, very popular topic, a question that I get asked all the time, which is, how can I land coaching clients if I have zero money for advertising and I’m just launching my online coaching business? And so that’s what we’re going to talk about today. Now, guys, really, there are about three or four different ways for you to land coaching clients without any money for online advertising.

All right. We’re going to talk about three of them. And in particular, I’m really going to dive into my two favorite ones. Now, the first way that a lot of other coaches teach for you to get your initial first coaching clients is by cold outreach. Right now, a cold outreach essentially means that you would go on social media, whether that’s LinkedIn or Facebook or Instagram, and you would search around for who might be your perfect fit client.

Once you find your perfect fit client, you would send them a private message and offer them like a free strategy call or offer them some free advice and eventually try and get them on a phone call where you can provide them some value and then ask them if they want to join one of your actual coaching programs. Now, personally, I’m not a huge fan of cold outreach. I don’t think it scales very, very well. I think it’s kind of takes up a lot of time.

It’s really just not my style to go chasing people down and kind of begging and asking for them to become a client of mine. That’s really not the way I like to do marketing. I prefer inbound marketing where clients come to us. And so the next two strategies I want to introduce to you that do not cost money. So you do not need any money for ads that will help you than coaching clients. Are this right here? All right.

And so the first one, guys, is is one that you’re familiar with because it is where you are right now. It is YouTube. OK, so YouTube, right. It’s free to create an account. And what you can do right is begin uploading videos to YouTube around your area of expertise. All right. And so if you are a relationship coach, for example, you can upload YouTube videos talking about different strategies and techniques and exercises that will help couples that are having troubles in their relationship overcome those complications and difficulties and arguments and things of that nature.

Right. And as you do that, your YouTube channel will begin to grow. All right. And what will happen? One of the things that you can do, right, even if you’re just beginning at the beginning of a YouTube channel, you’re not going to have many followers. You’re not going to get many views. But what you can do is everybody that likes your videos, anybody that comments on your videos, you can comment back to them, ask them if they want a free strategy call or something like that, and examine potentially working with them further in that regard.

So really quickly, actually, from YouTube videos, you can build up your coaching business and that’s really a great strategy. I like YouTube as well because it does have what I call a compounding effect to it, which means the more videos you add to YouTube, the bigger your channel grows, the more leads you end up generating. All right. Now, another strategy for YouTube guys is a strategy we’re going to demonstrate in this video today, which is basically what you can do is inside your YouTube video.

After you offer some value, you can then at the end of the video, have a call to action and a call to action might be, hey, book a free call with us. If you want to learn more about our coaching programs, it could be, hey, go download a free ebook or PDF or video series that we have for you. You can actually collect an email from somebody opting in to that freebie or that lead magnet that you have to give away so you can use you to very strategically to grow your email list and to drive traffic, also to grow your brand.

And so YouTube is one option for how to grow your actual coaching business without spending any money on ads. Right now, the next way to grow the next way, which is my favorite way for you to actually sign coaching clients and attract coaching clients to you without chasing them down without any money for ads is actually using Facebook groups. OK, and so here we are inside our Facebook group. It’s called Seven Figure Coaches and Entrepreneurs. All right. And as we can see, we’ve had this group a while.

We have seven thousand four hundred and twenty three members. All right. It’s a very, very active group is consistently growing. That’s consistently new people asking to join this group. And that’s one of the reasons I love Facebook groups, is because they get bigger and bigger and bigger over time. Right. And with every member that comes into our Facebook group, we’re able to grab their email address. So that means with every single member that joins our Facebook group, we’re basically gaining a lead for our coaching business.

So this is really powerful. If you guys come join us, this Facebook group, you’ll see I’m consistently adding new content, new free trainings and a ton of value. And that’s really a kind of secret. No one to build in your Facebook Facebook group, guys, is you have to add value, all right? You cannot just have a Facebook group and not post any content in there or not add any value to your audience. Really, what a Facebook group is, is a platform for you to demonstrate your expertise.

All right. And to give value. All right. And to teach people things and so that they become interested in working with you and that. Makes it so that when you do make an offer for somebody to join your coaching program, they’re very interested because they’ve already had a chance to know, like and trust you. They’ve seen some of your content, some of your trainings. They know it’s awesome. And they want hopefully they want more of it.

All right. And so and that’s one of the free Facebook group is is just amazing in that regard. You can see we have a very active Facebook group with a lot of different posts, a lot of different content. And again, a Facebook group, once you have your initial members in your Facebook group, it continues to grow and get bigger and bigger over time, naturally. And so I really like that because rather than just sending outreach messages and having to do that repeatedly to get new clients and chasing clients, I would rather build a Facebook group and have it naturally grow, get bigger and bigger, and then our email lists get bigger and bigger.

And then we have clients reach out to us because they’re want to work with us. They’ve seen our content, they’ve seen our training, they’re impressed with our programs and they’re impressed with our testimonials and our track record. And so that’s one way to grow your Facebook group, guys, is by you want to constantly give value and by giving value and by having interaction in your Facebook group, Facebook will show and recommend your group to more people. All right.

And so naturally, it will grow by itself. Now, the next thing you want to do, two guys, while we’re on the Facebook platform and this is technique and strategy, number two, to grow your Facebook group is to actually optimize your Facebook profile. All right. So we’re over here on my Facebook profile, guys, and a couple of things that you’ll notice right off the bat, right, is I have an optimized cover photo. All right.

And so this is really, really important. You have an optimized cover photo. Basically, this is like your elevator pitch, right? So you want people that become your Facebook friends to know in a matter of seconds who it is you are as a coach and what you have to offer. Right. And this is amazing because when you have new Facebook friends who come into your life, into your network here, they’re going to know exactly who you are as an expert.

But then also your friends and family are reminded of who you are, what you do as a coach. And they might have referrals and different people that they can send your direction. But it’s really, really strategic to let people know in your cover photo who it is you serve, what it is you do as an online coach. All right. But guys, this is strategy number two of how you can fill your Facebook group, grow your Facebook group faster is by doing this, having a link to your actual Facebook group right here in your profile and then actually having an image with a call to action.

So this image says, discover how to attract and close premium clients. Join our free group. There’s an arrow pointing up to a link that will take them to our Facebook group. All right. And so what happens naturally is when I add new friends on Facebook, they come to my profile to see who this guy is. They check out my profile, they go, oh, my gosh, you can help me enroll to get coaching clients. You can show me how to grow a six to seven figure online coaching business.

Let me join this free Facebook group and see what that’s all about. And so they follow this banner and they click on this link and they go ahead and they ask and request to join our private Facebook group. So that’s another way to grow your Facebook group is by optimizing your actual personal profile and directing traffic that direction. All right. Other things you can do on your Facebook profile is you can say things like, hey, in my private Facebook group, I’m giving away a free ebook or I’m doing a free training this Saturday or I’m doing a Facebook live this Saturday.

I’m covering this topic. If you want to join us, you need to join the group in order to see that free training or get the free ebook so you can literally and your in your post on Facebook here, take your Facebook friends that are just your regular Facebook friends and shuffle them into your Facebook group. All right. And so that leads me to strategy number three of how to grow your Facebook group, which is you want to send twenty five friend requests per day.

All right. Twenty five friend requests per day to perfect fit clients, in other words if I am a spiritual coach and I work with female entrepreneurs and help them to attract a lot of attraction coach, I have to help them to attract more abundance into their life. What I would do is I would look for other spiritual, spiritually inclined, related Facebook groups and I would send twenty five friend requests a day to other women who seem like they would be perfect, fit clients to my coaching business.

And so if I see women in another spiritual group that are asking questions that I know I can help them with or that are engaging or that are writing awesome content and posts, and I go, wow, they seem like an amazing client. I would send them a friend request. OK, now what automatically happens, of course, is when you get a friend request on Facebook from somebody you don’t know, you instantly begin stalking them. Right. That’s just how it works.

So what happens right is that this woman will get a friend request and she’ll be like, who is this girl who sent me a friend request? So she’s going to click to your profile. And when she does and starts kind of scouting you out on your profile, she’s going to be like, oh, my gosh, this is a law of attraction, coach, who can help me get more abundance in my life. That’s cool. I really like I really would love to connect with somebody else who is spiritual.

Right. And then she’s going to scroll your timeline and be like, oh, cool. She has a group that’s filled with people who are into spirituality. I’m going to join that group. And that’s going to drive your fit clients into your Facebook group. All right, the other thing that is important that will happen is people will begin scrolling your actual Facebook posts. All right. And this is really important because it’s going to give people a chance to know, like trust and relate to you.

All right. And that’s really, really important. People buy from people they know, like trust and relate to. Relating to somebody is massive. It means you have a lot in common. So you want to hang out with them more because we all heard that saying birds of a feather flock together. Right. So what you want to do on your Facebook post is you want to do a mix of personal posts that talk about your lifestyle, what you’re up to, general things that people post on Facebook.

But you do want to mix in plenty of business related posts. And this post I talked about how in the last seven days, eight of our clients inside of our coaching programs have began offering up client opportunities to other members of our programs because they have too many clients. And so that’s a really cool thing to see happening inside of our program is that our members have so many clients that they’re giving away clients to other members that are brand new. And so like that’s a business related post that’s building trust for the results our program gets right.

As you begin scrolling here, I tell our very personal kind of a funny online story about how I built a seven figure business. But I compare it to Mario Kart. So there’s a little bit of sense of humor there. And people can kind of get to know me a little bit more. If you keep scrolling down. I’m asking questions to my audience so they have a chance to engage with me. I’m opening up the conversation to them that I’m not just posting about the food I eat or telling them here’s what they should be doing.

I’m doing on this combination of different content so that people have a chance to really be heard as well as I’m dropping off plenty of testimonials right in this particular post. I tell this story from my childhood and how I ended up as an online coach. And then I dropped off a bunch of testimonials that we had received in that exact same day. And so what does that do? Is that if I send a friend request to somebody who I think would be a great client to us, they’re going to be like, who’s this guy?

They’re going to come over here. They can be like, wow, he’s an online coach who helps me get clients. I would love to have our clients. Let me learn about him a little bit more. They’re going to start scrolling my my Facebook post to get a sense of who I am. And they’re going to see a ton of testimonials. They’re going to see they’re going to learn about me because I’m writing stories about myself and my childhood and how I became a coach and different things like that.

They’re going to get to know my wife. And because we just had our one year anniversary and stuff like that, they’re going to see that I’m pretty goofy, dude, and that my wife and I do tick tock videos learned they’re going to get a chance to really know me and if who I am as a personality and if they’re impressed with the testimonials and they like my story, all those different types of things, they’re going to be like, OK, I want to get to know this guy more.

Right. And they’ll click to join our Facebook group. And on our Facebook group, we just bombard our Facebook group members with a ton of value, a ton of free training. And eventually what happens is they go, you know what? I’ve seen enough testimonials. I’ve seen enough for trainings. I want to work with you inside your program and get those results that your other members are getting. All right. And so that’s why I love Facebook groups, guys and social media like this in general is because it attracts clients to you.

And I prefer to have clients attracted to us rather than chasing doing cold outreach. And so not to say cold outreach doesn’t work, it’s just my style is I would rather have clients attracted to me coming knocking on my door. And so there you have it, guys. Those are two different strategies, organic strategies where you don’t need any money for ads and you can go ahead and begin signing and attracting coaching clients into your business. And so what I want to do at this point, guys, is I want to offer you the coolest giveaway we probably ever have ever given away, which is this.

All right. This is our brand new e-book we just put together. It has taken us four weeks to actually put this together. It’s over sixty four pages long. This is what I believe other coaches would charge for. We are giving it away for free. But in this e-book, it’s called Client Attraction Strategies. It is a twenty one day challenge for you to attract your next coaching client, and it’s one hundred percent for free. All right.

And as I scroll through this here, guys, there’s seven different bonuses. We talk about how to write great copy. We talk about what types of content to post, when to how to post it all different types of things. And then what we do is we give you literally we give you twenty one different example posts for you guys to go ahead and copy. So for the next twenty one days, you’ll know exactly what to post on social media to help begin attracting clients to you.

All right. And so if you guys want this ebook, beneath this video, beneath this video, go ahead. There’s going to be a link to download this ebook. Again, it’s one hundred percent for free and it’s twenty one day challenge to see if you can attract your next coaching client for free. And so we’re really, really excited to release this because we think there’s going to be some outstanding results that come from this e-book. All right.

So if you’re interested in that, guys, check out the link beneath this video. Download your ebook for free and for the next twenty one days. Take the challenge, see if you can land a coaching client with no money for ads whatsoever. All right. And then finish this off, guys. One of the things we want to do is, first of all, ask that you hit the bell notification and actually hit the subscribe button to subscribe to this channel.

We release new content here on YouTube about one or two times per week. So if you like this video, there’s plenty more videos to come in. In addition to that, guys, if you want to join a free Facebook group, we have a link beneath this video in the description to join our Facebook group as well. And then finally, if you guys have a particular topic you would like to cover us to cover in future videos, go ahead and leave that comment below.

We do our best to respond to any and all comments that we receive, and we can actually shoot a video based around a question that you have about growing an online coaching business to six and seven degrees. So that’s it for now. Guys, go grab that e-book. The link is in the description. I think you’re absolutely going to love it. It took us forever to put together an otherwise guys take massive action on that twenty one day client attraction strategies Challenge.

We know you guys to get results and put that into action. Let’s go do that right now. Land yourself coaching clients. Tell us about it. Love the success story. And see you next time, Dino Gomez here and we will see you in the next video.